JOI makes a collection of zero-waste, plant milk concentrates.

JOI, the rapidly growing clean label food company, is further shaping the alternative milk category with the announcement of their brand refresh and shift to 100% sustainable packaging. Born out of a desire to radically improve the world and provide consumers with the best way of consuming plant-based milks, these changes further cement JOI’s reputation as a trailblazer in the alternative milk category as the brand builds towards becoming the most sustainable plant-based company on the planet.

With the mission of empowering consumers to take control of their plant-based ingredients by providing sustainable, whole food solutions that they can feel good about, JOI is reinvigorating their brand to deliver on each of these promises with unmatched sustainability and design updates that reflect the optimum nutrition and versatility that the range of products offers.

Izzy Shu

David Korstad

Tony Jimenez

Hector Gutierrez

Drink

JOI reviews report a mostly effective product: users praise its convenient, portable milk and creamer options and clean, pleasant flavors, but many reviewers find it less creamy than refrigerated alternatives and sometimes struggles to fully dissolve or maintain texture.

Oat Milk Coffee Creamer

Organic Oat Milk

Oat Milk Creamer

Almond Milk Base

Pantry

Meal Kits & Grocery Services

Milk & Mylk

Food

JOI organic soy milk powder offers a simple, plant-based delight. It contains just one ingredient: organic soybeans, delivering up to 25 servings per pouch. This powder provides a convenient and sustainable way to enjoy fresh soy milk. It also boasts 9g of protein per serving. Make creamy lattes, blend smoothies, or add to cereal with this versatile, pantry-friendly staple, all while reducing waste and avoiding unnecessary additives.

Organic Soy Milk Powder

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