Hiya reviews and discussion

4.9

97% of reviewers would recommend to a friend

Reviews mention

  • Clean, no‑sugar formulations
  • Customizable kid‑friendly flavors
  • Refillable glass bottle design
  • Responsive, accommodating support
  • Mixed flavor, chalky texture
  • Challenging subscription management
  • Occasional bedtime adverse reaction
  • Chewable vitamins cavity concern

Hiya impresses in reviews as an effective, kid‑approved vitamin and supplement brand that many parents say reduces illnesses, improves sleep and digestion, and avoids sugary gummies—though taste can polarize and subscriptions feel cumbersome to cancel. Reviews of Hiya praise clean, no‑sugar formulas, customizable flavors, and engaging refillable glass bottles, while noting occasional adverse reactions to the Bedtime pill, cavity concerns with chewables, high price perceptions, and website/subscription frustrations.

AI summary based on Thingtesting reviews

1,155 reviews and posts

  • Product is pretty good-more quantity of vitamins than other brands. Customer service is great.

  • My 3 year old takes both the multivitamin and probiotic. She loves taking them in the morning and it has become her routine to grab them in the morning to take with her breakfast. We have been very happy with their vitamins!

  • My toddler loves his vitamin and asks to have more than one a day, so it helps us teach him that some things are only one per day. He loves certain flavors and we have been able to customize which flavors we get very easily. Great customer service and product!

    Received a free product from Hiya
  • Both my children enjoy the Hiya vitamins each morning. Appreciate the intent put in to the quality of this supplement with good forms of vitamins

  • My toddler is always bring home some new bug but Hiya has helped reduce the amount of sick days. We love you Hiya!!

    Na
  • Kids love it and having the bottle to decorate with stickers, that came with it, was fun for them!

    Received a free product from Hiya
  • My three boys take the Hiya multivitamin as well as the bedtime vitamin. We LOVE them! They love the taste of them, loved decorating their glass vitamin jars, & love that the vitamins are multiple different colors. As a parent, I love that they're full of natural products vs most vitamins.. that are full of dyes and other awful products.

  • My children really enjoy these vitamins! Customer service has also been excellent and a bonus is they are willing to send you only the flavor(s) your children prefers!

  • Hiya customer service is the absolute best and easiest I’ve ever dealt with. They are prompt with their response and always put their customer first in every way. I could not be happier with their service and the best above all else is the health benefits my child is receiving

  • Update: After emailing Hiya and thanking them for their time (and quick responses) they did give me a refund so I added a star. They can do this in extenuating circumstances as the website says and in this case they did grant me a refund which was nice. Still, be careful with supplements with the small ones. At least Hiya eventually helped on our situation which at least in a business sense, was good. The Hiya Bedtime made my 6 year old very sick. He only took one and about 4 hours later was vomiting violently for three hours until I got nervous and went to the ER in fear of dehydration since even a small sip of water would make him throw up. He was crying and shaking and said his stomach hurt really bad. He was tested for norovirus and rotavirus, both negative and he had no fever so the ER dr said it was the supplement. He tolerates foods and supplements well and has never had an issue like this. I contacted Hiya customer support when it happened and they responded quickly and I kept in touch throughout this awful process. However, I was told there was nothing they could do to help me with a return (maybe I got a weird bad batch?) or refund. Nothing. So, just a heads up for other parents, if you are one of the unlucky ones who have experienced this (I’ve seen other reports) they will not help you.

  • We have been faithful fans of Hiya for over a year now. My daughter is 2 and was a preemie and after starting daycare she became sick WEEKLY; so providing an essential immune builder to her daily health routine was vital. I did extensive research as I didn’t want gummies, I didn’t want sugared junk or dyes, and I didn’t really trust liquids to get all of the vitamins transferred. When I read about Hiya I instantly purchased the multivitamin and probiotics without hesitation. My daughter LOVES these. She has only been sick once since starting these as the household was down but was better within 24 hours! She’s happier, her energy is better and she sleeps even more peacefully. I recommend Hiya to every parent who is looking now!

  • Hiya offers high-quality vitamins that our kids actually like to take. They stayed healthy so far when they've been exposed to other kids that are sick and they're happy and willing to take the vitamins. Can't ask for much more than that.

  • I love the effort to reduce packaging and the desire to use quality ingredients. So far my daughter, who has many sensory issues, is taking them daily, which is huge! Hiya was even willing to send the only flavor she’ll take!

  • I love Hiya vitamins for my kids! Main reason is that they don't have all the added junk in them like dyes, additives, added sugars, and artificial junk. I did some research making sure my girls get the best vitamins! Their customer service was very friendly when I had a small issue. They fixed it immediately. The automatic delivery is a bonus too!

  • What I really love about Hiya is how easy and great the customer service is. My kids use the multivitamins and probiotics and love the flavors, except for one, so I shoot a quick email over, get a super fast response and they were able to customize my packs to not include that one flavor. I feel really good giving these to my kids knowing they are filled with stuff their bodies need and nothing they don’t.

    Received a free product from Hiya
  • Ordered the multivitamin and probiotic for our daughter at age 2- she’s been taking them for a year now. I love the ingredients, quality of ingredients and knowing my daughter is getting an extra dose of the good stuff when her diet is off for the day. We recently started the sleep vitamin- I love that it’s free from melatonin, it helps her wind down at the end of the day. My favorite part is that she enjoys the taste and asks for them- if we don’t remember, she does. Also really appreciate the customer service- they are incredibly easy to work with and very prompt with responses.

  • I got the multivitamin since I know my son does not eat enough veggies and fruits in his day. He also has a hard time focusing in class and gets easily distracted. He’s been taking the vitamin daily and he sees a difference in the classroom (and I haven’t gotten an email home saying he’s distracting others still). He comes home every day saying he has had a great day and was good! I’m glad I found this vitamin for him. And he actually enjoys taking it and says it taste good, he is picky when it comes to flavor of vitamins!

    Monthly discount
  • I love the quality of the products and amazing costumer service.

  • Great customer service. Love the product. Wish the pouches were compostable

    Received a free product from Hiya
  • Kids wouldn’t eat after sampling 1.mom& dad tried & they taste like chalky vomit.worst thing is-they trick u into believing it’s a 1x purchase.it’s a monthly program & you won’t realize until they’ve charged you a ridiculous $$$,& there’s no easy way to cancel.emailed company &they said oh well too late we shipped/charged you already (without email to even confirm prior).shady practice, nasty taste.thankfully my credit card company appreciates my business as they fixed this scam of a company.i’d never “join”a membership unless it was a good product that we enjoyed.kids spit it out so did adults.