Hiya reviews and discussion

4.9

97% of reviewers would recommend to a friend

Reviews mention

  • Clean ingredient formulations
  • Kid‑approved flavors and textures
  • Melatonin‑free sleep support
  • Refillable, eco‑friendly packaging
  • Occasional chalky tablet texture
  • Inconsistent flavor enjoyment
  • Standard multi lacks iron
  • Subscription management frustrations

Hiya earns largely positive reviews as a kids’ supplement brand that works—parents report better sleep with Bedtime Essentials, improved regularity with the Probiotic, and fewer illnesses, while children eagerly take the chewable multivitamins and “chocolate milk” Daily Greens. Reviews also flag drawbacks: a chalky/sour taste for some flavors, occasional lack of iron in the multi, and frustration with subscriptions and cancellations.

AI summary based on Thingtesting reviews

1,223 reviews and posts

  • Both my kids love these vitamins. They ask for them everyday which helps me to remember to give it to them. We just started using the probiotic and hope to see some results after 30 days.

  • We LOVE these vitamins! My kids love the flavor and I love how natural with no sugar and packed with nutrients they are. Also their customer service is fantastic! We love Hiya and we're a customer for life. Thank you for making these great vitamins for kids!!

    Received a free product from Hiya
  • Glass refillable jar. Daughter is 1.5 years old and can safely chew these. Affordable. Obsessed.

  • I have a 5 year old and a 13 year old. I love how clean the vitamins are. I only wish the price was more user friendly. More people would buy if it was reflective of most family's (with kids) budgets.

  • We have been pleased with Hiya’s products and their exceptional customer service. They have been very accommodating each time we have reached out. My son loves the flavor of the probiotics! We will continue to buy.

  • We Love being Party of the Hiya Family! I have a 9yrs old and a 4 yrs old, and very picky eaters! I have no problem at all giving them the Vitamins! The love it like Candy! Gives me such a sense of relieve knowing they having healthy vitamins with natural ingreadients and not nasty sugars, food colornings etc. Thank you Hiyafor really caring about our Kids! ♡

  • Immune system of my 3year old boys improved with the vitamins. Thanks

  • We've been on Hiya regular vitamins for several months and now that it's in our nightly routine I've decided to add the Probiotic to our subscription. I'm so excited to see how we'll this benefits my son and he's excited about finding a new favorite flavor to take every night. We also really enjoyed the Mixed Berry Booster sticks. Directly on the tongue I figured would be difficult but it tasted like an old school pixie stick without all the sugar!! He loved it! So far everything with Hiya is a win!!

  • Really appreciate the clean ingredients!! My son loves these vitamins.

    Influencer for Hiya
  • Best vitamins ever. Not only are they the best vitamin out there as far as nutrients go, but they also have no sugar and still taste great! My kids love them.

  • My 2yo son loves the vitamins in theory, but he often begs to "hold them" and try to let them melt in his hand rather than chew them. We got 4 different vitamins (multi, iron, probiotic and good night blend). All seem to be good except I suspect the last one might have an opposite effect somehow... So, I'm happy with the products overall but don't appreciate how hard they make it to cancel your subscription. You can't do it by yourself. You have to send multiple emails to confirm this choice.

    Received a free product from Hiya
  • This company has been so nice to work with. My daughter has color “preferences”. She started requesting only the yellow vitamins because her favorite color was yellow. Hiya offered to customize our subscription so all of our vitamins could be yellow. A couple of months later, she decides her favorite color was pink and wants pink vitamins…😅. They are now going to send me pink vitamins to appease her.

  • I love these and my kids love them even more. It's great because they are not gummies and have all the clean ingredients. The Kids also love the bottles so they get excited to take their vitamins every day when I pull them out.

  • Great customer support. My kids love the vitamins and I feel good that they are having more pure vitamins than the gummies from the store.

    Received a free product from Hiya
  • These vitamins are next level! Bedtime essentials helps my son wind down and sleep through the night. And no weird ingredients. Definitely recommend!

  • Amazing product and they recently added ability to customize by flavor so I’m an even bigger fan.

    Received a free product from Hiya
  • My kids love the taste and ask for more vitamins every day!

  • We love Hiya vitamins and probiotics. Love that they have no sugar added, no gummies, and contain all the nutrients the kids need. My kids, 6 and 3, ask for them every morning. Thank you Hiya!

  • So far we love Hita vitamins! I love the environmentally friendly reusable jar and that the vitamins themselves aren’t sticky, sugary gummies. May daughter has a hard time falling asleep at night sometimes and the nighttime vitamins have helped a lot. I appreciate that they help my daughter relax at night without using melatonin to help her fall asleep. They are also so easy to work with at Hiya! The ordering and subscription processes is very smooth. Also, when I had a question about my order I got a response to my email and a resolution to my inquiry in less than a day. Highly recommended Hiya.

  • Hiya tablet is no added sugar and my kid loves the taste! He is excited after dinner which he takes it every day.

    50% first order