Hiya reviews and discussion

4.9

97% of reviewers would recommend to a friend

Reviews mention

  • Clean ingredient formulations
  • Kid‑approved flavors and textures
  • Melatonin‑free sleep support
  • Refillable, eco‑friendly packaging
  • Occasional chalky tablet texture
  • Inconsistent flavor enjoyment
  • Standard multi lacks iron
  • Subscription management frustrations

Hiya earns largely positive reviews as a kids’ supplement brand that works—parents report better sleep with Bedtime Essentials, improved regularity with the Probiotic, and fewer illnesses, while children eagerly take the chewable multivitamins and “chocolate milk” Daily Greens. Reviews also flag drawbacks: a chalky/sour taste for some flavors, occasional lack of iron in the multi, and frustration with subscriptions and cancellations.

AI summary based on Thingtesting reviews

1,223 reviews and posts

  • Our children love these vitamins. They are tasty and full of goodness. They also loved the bottle and the stickers to be able to customize their own. The customer service is also fantastic! Thank you hiya!

  • Hiya team was very responsive in helping us find the right flavor vitamin for our daughter. After some trials, we are customizing our future orders to Strawberry and Tropical. Love the packaging and stickers. They are on the expensive side, but packed full of goodness for our picky daughter.

  • Hiya is the best and their customer service is superb! I’ve been a customer for almost a year now and I have no complaints. The subscription is so easy to manage too!

  • We were initially concerned about the hard, chewable nature of their Iron+ supplement, but both my four year old and two year old have been able to eat them and like the taste. Both our kids are picky eaters and have both tested on the cusp of low iron levels in the past, so we are hopeful these will help improve their iron levels while avoiding the unnecessary ingredients found in lots of other supplements. We have not tried any of Hiya's other products. We also posed a question to their customer service department and were very pleased with the help we received.

    50% off first order
  • I recently had an outstanding experience with Hiya! Their customer support team was incredibly quick, polite, and patient throughout my subscription journey. Initially, my son had trouble getting used to the variety of flavors, but Hiya went above and beyond to help. They offered to customize our future shipments to include only the strawberry flavor that my son loves. Their dedication to customer satisfaction and their willingness to accommodate our needs have truly impressed me. I highly recommend Hiya for anyone looking for high-quality, kid-friendly vitamins with exceptional customer service!

  • Kids have been taking them for about a week. So far, so good. They actually ask to take vitamins since we started using these. Good way to make sure they are getting the proper nutrients as I have one very picky eater. Hoping they help with immune system when school starts back up. Price point is a little high. I understand, you get what you pay for and this seems like a high quality product. But when you have three young kids, $75 a month seems a little above what I would be willing to pay consistently. One kid, it would be an easy call.

  • My 4 year old daughter has had a lot of stomach issues and mood swings in the last two years. I have tried everything. We are 15 or so days into both the multivitamin and the Nighttime supplement and I see a major improvement in both. I had a beautiful experience with customer service as well. Let’s just say this company is not all about the money and is really dedicated to helping the children. I respect and appreciate them so much. Thank you Hiya! You guys are amazing!!

  • We love Hiya. Our kids are excited to take their vitamins every morning and beg more more each time. As parents we feel great about Hiya knowing how clean and thought through it is.

    Received a free product from Hiya
  • We love Hiya vitamins. Our boys have been using the multivitamins and probiotics for about 6 months. They are sick significantly less than their peers and with less tummy troubles. I highly recommend them.

  • Have been using the probiotic for my son and it has really helped him stay regular. He loves the taste and it’s easy to give. Customer service has always been top notch too!

  • Great customer service; low sugar no dyes; my child has been healthier than others that don’t take hiya.

  • All three of my girls love the Hiya vitamins. It puts my mind at ease to know they’re growing big and strong with all the essential minerals and vitamins.

  • Hiya has been amazing. My daughter LOVES the daily multivitamins/night time vitamins. The vitamins come with these adorable glass bottles the kids can decorate (which my daughter loved doing) and I accidentally dropped one! I email Hiya and they answered me right away saying they were sending a replacement bottle free of charge. Not only have the vitamins been game changing for my daughter, but the company itself has been such a pleasure to work with. Thank you Hiya!

  • My kids love their Hiya vitamins. They ask for them every morning.

    Received a free product from Hiya
  • I was having a very hard time with vitamins for my son. I saw these and thought I would try. Not only does eat them no problem but I can tell these vitamins do help him. His moods were better, he is actually eating better and trying things. I feel these vitamins give him alot of essential vitamins he was missing. I signed up for the monthly subscription. I highly recommend them !

  • We’ve been using hiya vitamins for the past few years and I love that they aren't a sugar-loaded gummy. The kids love them, they do the job in filling in nutritional gaps and supporting immunity, everyone’s happy.

  • Love the little containers it comes in and how they are all different to know which is which! Love that you can decorate the bottles too! Will definitely use for future children!

  • Not only are these the absolute best quality kids vitamins, the customer service can't be beat. My kids love taking them everyday and as a mom who wants the best product for her kids these are simply best in class.

    Influencer for Hiya
  • My son loves these vitamins and I notice he isn’t getting sick as often. The customer support team is friendly and extremely responsive. I’ve had a wonderful experience.

  • We have all really loved Hiya! The kids love having their own decorated bottle, and I love knowing they’re getting good ingredients. They work! I feel we get sick less when we take Hiya. ❤️ Managing the subscription has been a breeze and the customer support is so helpful whenever we need anything. Thanks Hiya!