Hiya reviews and discussion

4.9

97% of reviewers would recommend to a friend

Reviews mention

  • Clean, no‑sugar formulations
  • Customizable kid‑friendly flavors
  • Refillable glass bottle design
  • Responsive, accommodating support
  • Mixed flavor, chalky texture
  • Challenging subscription management
  • Occasional bedtime adverse reaction
  • Chewable vitamins cavity concern

Hiya impresses in reviews as an effective, kid‑approved vitamin and supplement brand that many parents say reduces illnesses, improves sleep and digestion, and avoids sugary gummies—though taste can polarize and subscriptions feel cumbersome to cancel. Reviews of Hiya praise clean, no‑sugar formulas, customizable flavors, and engaging refillable glass bottles, while noting occasional adverse reactions to the Bedtime pill, cavity concerns with chewables, high price perceptions, and website/subscription frustrations.

AI summary based on Thingtesting reviews

1,155 reviews and posts

  • I have used a number of toddler vitamins over the years and none compare to the HIYA family of vitamins. The ingredients are amazing, my kids love the taste, and they always look forward to “vitamin time”. So happy to have found a product that I feel 100% safe giving to my kids.

  • Hiya was recommended to me by a friend. My daughter had been getting sick a lot this winter and was taking daily OTC vitamins. She said her son hadn't gotten sick at all since he started to take these so I figured it was worth a shot. I started my daughter on the daily vitamins and the nighttime ones. She hasn't been sick once since taking them! Being a 7 year old getting her to take vitamins can be challenging especially since she's a picky eater. The daily vitamins come in a variety of colors and flavors and she only likes the cherry red ones. I REALLY want her to continue taking these so I emailed Hiya asking if they could put only the cherry red ones in her daily pack and they said yes! I was relieved and so thankful that they understood how children can be picky and only want certain flavors. Truly an amazing and accommodating company. I have already told all my parent friends about them! Thank you Hiya!!!

  • My child loves these vitamins and craves them every day now. So happy I found Hiya!

    Influencer for Hiya
  • It's the most cleanest and highest quality multivitamin for kids that I could find. It also tastes delicious!! My son loves it. Highly recommended!!

  • Very good chewable vitamin for kids. We also like the iron supplement. It doesn’t constipate. Kids love the taste and I like that it’s not a gummy.

  • My children like taking their daily vitamins now that we've started using Hiya. They seem healthier and happier overall. Another thing that really makes a difference is the little things. My kids look forward to the activity card that is included each month. The support team has also been very attentive and helpful!

  • My extremely picky 3 year old asks for his vitamins everyday. He takes the multi and probiotic and loves both. He prefers a specific flavor from each bottle and HIYA was kind enough to customize our order to include only those flavors. Their customer service team is always super responsive and helpful. I definitely recommend their products.

    Received a free product from Hiya
  • So far we have had a great experience with Hiya. We are switching from the leading gummy vitamins and are hopeful that this will be the ones we stick with. My daughter did have a complaint about one flavor, I emailed customer service and they quickly remedied the situation! Amazing customer service!

  • My 3 year old loves this vitamin and I love that it’s not a sugary gummy. She eats it everyday, no problem! I’ve researched kid vitamins and this seems to be one of the top rated and best choices!

  • I have nothing but great things to say about this company. They really care about people. They've personally worked with me on a couple occasions and I'm always left feeling grateful. My kids love their vitamin and look forward to it. It's a win win.

  • My kids like the vitamins. They love the different colors and that they were able to decorate their own bottles. Plus a parent win with clean ingredients.

    Received a free product from Hiya
  • I'm so glad I discovered Hiya Kids Multivitamin and Sleep Vitamin! As a parent, finding a product that not only supports my child's overall health but also promotes better sleep is a game-changer. Since starting these vitamins, I've noticed a significant improvement in my child's sleep patterns. They fall asleep faster and stay asleep longer, which means more restful nights for everyone in the family. Plus, knowing that they're getting essential vitamins and minerals they need during the day makes me feel confident about their health. I highly recommend Hiya Kids for any parent looking to support their child's sleep naturally and effectively.

  • I love how my kids don’t fight me on taking this daily. They have 1 “candy” a day and they look forward to it. I give my 3 year old and 19 month old this vitamin (cut it into 4’s for my 19 month old). I feel like it fights off the daycare illnesses or at a minimum shortens colds when they do rarely get them. I also emailed HIYA’s customer service asking for only the green apple flavor as in the beginning they favored that one and HIYA accommodated our needs with no questions asked. Highly recommend the vitamin and their customer service is great.

    Received a free product from Hiya
  • Both my kids love these vitamins. They ask for them everyday which helps me to remember to give it to them. We just started using the probiotic and hope to see some results after 30 days.

  • We LOVE these vitamins! My kids love the flavor and I love how natural with no sugar and packed with nutrients they are. Also their customer service is fantastic! We love Hiya and we're a customer for life. Thank you for making these great vitamins for kids!!

    Received a free product from Hiya
  • Glass refillable jar. Daughter is 1.5 years old and can safely chew these. Affordable. Obsessed.

  • I have a 5 year old and a 13 year old. I love how clean the vitamins are. I only wish the price was more user friendly. More people would buy if it was reflective of most family's (with kids) budgets.

  • We have been pleased with Hiya’s products and their exceptional customer service. They have been very accommodating each time we have reached out. My son loves the flavor of the probiotics! We will continue to buy.

  • We Love being Party of the Hiya Family! I have a 9yrs old and a 4 yrs old, and very picky eaters! I have no problem at all giving them the Vitamins! The love it like Candy! Gives me such a sense of relieve knowing they having healthy vitamins with natural ingreadients and not nasty sugars, food colornings etc. Thank you Hiyafor really caring about our Kids! ♡

  • Immune system of my 3year old boys improved with the vitamins. Thanks