Diva is a holistic women's wellness brand known for its leading innovation of the menstrual cup, DivaCup. Lead by Carinne Chambers-Saini, entrepreneur, and co-creator of Diva, the brand is dedicated to empowering women and paving the way for better menstrual health products.
Diva focuses on her need for a sustainable and safe period with menstrual cups, discs, and underwear; improving the quality of her life with vibrators, lubricants, and sex toys; and premium vaginal wellness products that support her pH and keep her yeast problems at bay. Diva's investment into our innovation pipeline is continually growing in order to support Diva's ever-evolving community members. With our evolving offerings, Diva's community is growing just as fast: we continue to educate our community members, ensuring conversation is part of her holistic wellness journey. We spearhead the conversation, daring to discuss any taboo topics that might be on our mind. We maintain our legacy of leading the way,
Chambers-Saini is a trailblazer in the menstrual health space and one of the leaders in sustainable period innovation. For the past 20 years, Carinne has stopped at nothing to bring the menstrual cup to the market, and most importantly, advocate and bring awareness to menstrual equity and period poverty for a sustainable future. With Diva, Carinne has made menstrual care eco-friendly, clean, and comfortable to talk about because it’s part of every woman’s life and SHOULD be part of the conversation. In addition to advocacy, Carinne has created a certified B-Corp and competitive sustainable business model, along with the first Terracycle Program for period products, for Diva that is making a positive impact, creating necessary conversations around how we interact with our menstrual products.