Meet Jordan Rondel
Each week, we check in with a different member of Thingtesting's community to ask what brands they've spotted, what they're testing, and take a peek into their recent reviews.
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Hey, I’m Jordan Rondel. I’m a professional cake baker and I founded my company, The Caker, in 2010 in New Zealand. It started out as a bakery selling unique made-to-order cakes and I’ve since expanded my brand to include a line of luxury cake kits and recipe books. I now reside in the U.S. and I love cake just as much as the day I first met it!
Dona Tea. Beautiful branding and beautiful teas that I start and finish my days with.
Nomadica. Canned wine that tastes as good as the packaging looks.
Fishwife is the most delicious, elevated canned fish on the market.
I had been running a bakery, which typically pumped out, and still does, over 100 cakes a day. But, it got to a point where I realized I could only service the small circumference around me because fresh cakes don’t travel well. I wanted to spread the joy of cake by making great cake accessible to more people, so I decided to create a line of luxury cake kits, which are based off the same recipes and use the same ingredients as my fresh cakes do.
Anthony Bourdain, Demna, and David Attenborough.
I realize this is pretty cliche, but it’s something I enjoy, so I’ll say it anyway. I start almost every Saturday morning off with a smoothie at Erewhon followed by a leisurely walk around Silverlake Reservoir. I’m not very good at switching off from work so I need to do this habitually to reward myself for working super hard all week and to welcome in the weekend.
Gabriette is my idol.