Wool and the Gang offers yarns and kits to inspire people to create their own clothes.

Aurelie Popper

Jade Harwood

Lisa Sabrier

Wool and the Gang

Activities & Outdoor

Crafts & Games

I love how approachable and fresh Wool and the Gang has made knitting. The instructions are easy to follow, and if anything ever was even slightly challenging I found their video content to be super helpful. Admittedly I am still working on the same sweater that I started knitting in 2021.... but that's not on them :D Pics to follow! P.S. I think this is a very nice gift to both beginners and hard-core knitters!

Ability to purchase more patterns without kits.

WATG is the reason I kept with knitting when I started. Their patterns and supplementary Youtube tutorials are so easy to follow, and they have great customer service if you have questions on a pattern.

I've made multiple kits from WATG and they've all turned out beautifully. Their yarns definitely aren't cheap but I do think they're quite beautiful, and I love the variety of colors / materials they offer.

I know absolutely nothing about knitting, but I got these for friends. They gave me positive feedback about the quality of the yarn and have already knitted up some fun projects with it :)

I learned how to knit during the pandemic using a kit from Wool & the Gang! I still needed some additional help besides the instructions to get started, but they offer videos with good support as well. It's so satisfying to finish a project and have something I can really use that I know I made myself.

LOVE WATG!

I've purchased a few kits and materials before. High quality yarn always, kits are descriptive and informative so you don't feel lost on a knitting project, and customer service is fab!

It's certainly marketed towards new knitters. A lot of the kits come with knitting needles and after some time, you don't need to buy another size of the same needles and so patterns and yarn are typically more affordable than a kit.

The brand also offers lots of YouTube tutorials on kits, knitting styles/patterns, and more!

There's tons of different kits from sweaters, to tops, to shoes, to scarves, to totes and more! I think these can make great gifts also :)

They make difficult tasks really easy for me and actually help me make my own scarf. Not only that, their wools are high quality and stylish in colors. They help me explore knitting and expand further. 

I reallllly like the yarns that they have available. I'm a very beginner knitter - only know how to do a basic stitch for a scarf, but there are a lot of beautiful yarns! 

I really do love Wool and the Gang but have to give 4 starts for the quality of the pattern I used. I amde a chenky oversized cardigan and as an experienced knitter, the pattern had some gaps in explanations that would be helpful to address. 

Otherwise the quality of the yarn and color selection are fantastic. I think this brand could really encourage new knitters to start. The patterns are modern and fun and the yarn and needle selection are great. I am currently knitting with their alpaca yarn. 

I think for the price point, wool and the gang is only good for the  first few times you try knitting or crocheting. Once you get decent at those skills, it's way cheaper to just find a pattern online and go buy the yarn yourself at Joann's. It might be worth WatG to sell just the patterns. I would happily pay $5-$10 to get a pdf of some their projects.

Their yarns are high quality and I really appreciate the kits that they offer are modern and geared towards a younger audience (rather than grandma cardigans, etc.). Shipping was fast and everything was packaged really nicely.

Sold these yarns in my shop years ago and they were really lovely - great texture, colors, sizes. So nice to see updated yarn branding!

Wool and the Gang

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