Touchy Coffee sells coffee roasted and imported from around the world.

Touchy Coffee was founded in 2018 in a historic little city situated on the Hudson River called Troy, NY.  We set out to challenge the coffee routines in our community with vibrant, beautiful coffees that stand out from the farm level. From the bar at our original cafe in Troy, Superior Merchandise Company, we had an opportunity to highlight the incredible work being done by coffee growing communities around the world. Touchy Coffee was born to brighten each day by shining a light on the coffees and talented people who together make up this incredible, complex and too-often impersonal supply chain.  And we can’t think of a better way to start the day :)

Felicity Jones

Michael Romig

Touchy Coffee

Coffee

Drink

I’ve tried a few different bags of coffee from Touchy and all were pretty good. They didn’t make the best coffee I’ve ever had but it was always a damn good cup. I grind the beans myself using a cheap hand grinder and then make it in my Chemex and it has worked out well but I can’t speak to any other method of preparation. 

Touchy has quickly become my go to order for home coffee brewing. They have an amazing rotating selection of lovingly selected and carefully roasted beans that range from the perfect daily cup to some more adventurous stuff (the Ethiopian Hamasho was a mind-bender). Also, they roast the best decaf coffee I have ever had in my my life!

I first found touchy coffee at superior merch in Troy NY. I tried one of their roasts from Ethiopia and it was fantastic. Funky in all the right ways, and perfect for a v60 pour over. 

Great branding, great storytelling, great coffee. The first two things mean less if you can’t get the coffee right, but these folks are incredible when it comes to the coffee, so the rest just elevates the experience. 

Touchy's coffees are consistently solid across the board and there's always something for any taste. The Ethiopia Asefa Beraso holds the title of my all-time favorite cup.

Everything I've tried from here makes a fantastic cup of coffee, to the point where I try to keep some in the cabinet in case I have guests coming over and want to impress. Not only is this a great product, but the team does a great job sharing details and stories about the farmers they work with, which is super cool.

Love this coffee especially because it's locally roasted!

Would love to see some east African varieties in the mix.

Great local coffee brand with an interesting selection of varietals. Really appreciate their wide opening packaging which makes it much easier to scoop.

Honestly, nothing could improve my experience. Touchy Coffee is my go-to brand now :) 

Touchy coffee is amazing – well roasted, not too expensive, with vibrant, unique flavors. The shipping is fast and the packaging is so cute! 

Touchy Coffee

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