The Ordinary reviews and discussion

4.5

93% of reviewers would recommend to a friend

Reviews mention

  • Effective acne-clearing serums
  • Noticeably brighter, smoother skin
  • Minimalist, clinical formulations
  • Clear, straightforward labeling
  • Sticky serum textures
  • Potential irritation from actives
  • Hit-or-miss product efficacy
  • Confusing product naming

The Ordinary earns strong reviews for effective, ingredient-forward skincare that improves texture, hydration, acne, and glow—with standouts like Niacinamide 10% + Zinc 1%, Hyaluronic Acid 2% + B5, Glycolic Acid 7% Toning Solution, and the AHA 30% + BHA 2% Peeling Solution. Reviews also flag weaknesses: some formulas feel sticky, can pill or irritate sensitive skin, high actives may overwhelm newbies, results can be hit-or-miss, and product naming/usage can be confusing.

AI summary based on Thingtesting reviews

2,516 reviews and posts

  • The Ordinary Hyaluronic Acid Serum is my go to hydrating serum. It has totally changed my skincare game.

  • Nourishing, dose not irritate my skin leaves amazing results

    Influencer for The Ordinary
  • I used to be extremely adamant about using the ordinary products when I was first trying to build a more stable routine. It’s a great line, but I think it’s really great for those who are on a budget. It’s a really great beginner friendly brand and introduction to the different acids that are out there dedicated to different skin conditions and goals. I used to use the azalaeic acid suspension as well as the niacinamide 10% + zinc and they both worked pretty well. Some consistencies were sticker than others, and some pilled quite a bit despite proper layering, but overall a good line of skincare.

  • I love the ordinary products! You don’t have to spend a ton of money on all skincare products and the ordinary shows that. I really like the hydraulic acid & vitamin C serum.

  • I've tried many different TO products over the years. I currently use their argan oil and have gifted it to friends. I have sensitive, breakout-prone skin and when I was using their hyaluronic acid moisturizer I didn't have any issues. I continue to see reputable experts recommend TO products and love that they are affordable, so when I need to try a new exfoliant or serum, I will likely buy from them.

  • this brand helped me step into the world of skincare! with very reasonable and accessible pricing for high quality products, i will always recommend them to skincare newbies and veterans alike

  • I really like the packaging, value for money and how you can choose which serums and products individually match your skin type.

  • I like the 5% azelaic acid. The 15 and 20% are only available with a prescription, and are often not covered. A go-to fir to reduce inflammation and redness.

  • I’ve tried multiple products from the Ordinary and have been happy with all of them. The company offers really great skincare at very affordable prices. Highly recommend!

  • The Ordinary is anything but ordinary! I had sensitive skin and I've been using their oil cleanser and moisturizer for the last 2 years without issues. Highly recommend and very cost-effective for what you're getting.

  • I think a lot of the Ordinary's products are great for the price point. My favorite product from there at the moment is the glycolic acid. I have been using on my armpits a few times a week and I have noticed that they are less dark and I smell better.

  • Overall a great product, it helped with my ance and its helped my pores.

  • I primarily use their niacinimide and “buffet” treatments. The niacinimide is incredible. I’ve branched out to try a few other products, but I always purchase the aforementioned two whenever I run out.

  • While I do like their mission to be a simple, yet effective brand. I found their formulas are too strong for my sensitive skin as they like to cram a large percentage of a powerful ingredient in a neutral formula. However, it is a very cost-effective brand that I know works for a lot of people.

  • I'm a big fan of the ordinary, which allows me to target the things on my skin I'm concerned about at an affordable pricepoint. I used their matrixyl and argeline and I've definitely noticed a difference since I've started doing it consistently.

  • I use many products from the Ordinary and not only do they make a noticeable difference, they are also affordable so I can sustain the skincare lifestyle. I use many of their serums as well as their mineral sunscreen. I will be a customer for life!