4.5
93% of reviewers would recommend to a friend
The Ordinary
4.5 • 2,514 Reviews
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4.5
93% of reviewers would recommend to a friend
The Ordinary earns strong reviews for effective, ingredient-forward skincare that improves texture, hydration, acne, and glow—with standouts like Niacinamide 10% + Zinc 1%, Hyaluronic Acid 2% + B5, Glycolic Acid 7% Toning Solution, and the AHA 30% + BHA 2% Peeling Solution. Reviews also flag weaknesses: some formulas feel sticky, can pill or irritate sensitive skin, high actives may overwhelm newbies, results can be hit-or-miss, and product naming/usage can be confusing.
AI summary based on Thingtesting reviews
3y ago
The first thing that I love about ordinary is that the pricing is very affordable, yet the product still feels luxurious. I tried the hydraulic acid first and it was fantastic. My most recent find was the glycolic acid 7% toning solution, I thought it was only for my face but it worked well for areas that sweat like under my arms. I kept buying different deodorants but using the toning solution helped me so much and made my deodorant last longer. I will continue to use and purchase!
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For anyone considering this brand look at all of the products to find what will work best for your skin.

4y ago
I love The Ordinary! They are such an affordable brand, for amazing quality skincare. I have probably 7 different items I use from this brand, on a weekly basis. Their brand carries everything you need for your skin care routine. a wide range of serums and creams for all different skincare needs. I HIGHLY recommend their lash serum. I've incorporated it into my daily & night routine and in less than a month, I've seen so much growth! items I've used and loved: - squalene cleanser -toning solution -lash & brow serum -eye serum -alpha arbutin -moisturizing factors -vitamin c suspension
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it can be bought at Sephora which I find super helpful.

4y ago
I use multiple ordinary products in my everyday skin care routine. Their products are so cheap and great quality also the size of everything lasts me so long even though I use it everyday. They have a wide range of products that all target different needs you may have. (My favourite is the salicylic acid 2% solution)

4y ago
Every product I've tried so far has helped my skin tremendously and I'm mind blown at the price every time! I just recently started using the 1% retinol and the squalene cleanser and I love them both. I've never had really bad breakouts but I definitely get spots here and there if I don't make a point to have some kind of skincare routine. These products are perfect because it's not a huge financial commitment seeing as how I don't suffer very badly, and I see results where I need them, when I need them.
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I LOVE how they tell us straight up what the main ingredient is, it's very simple to find what you need. I love how they break down the categories when shopping based on different skin/hair concerns because the names are scientific sometimes and may not be understood but you can easily shop based on what your concerns are, both in store and online. The simplicity in the branding overall is what really sells me! It looks so aesthetically pleasing to display :)

4y ago
Love this stuff! It works. I’ve been using The Ordinary brand serums for like 6 months now.. and its really brought my skin back to life. I really like their clean and simple packaging design as well.

4y ago
I love this company! I have tried many different products for my dry sensitive skin, and have never had any issue with irritation. The products i've tested from this company (hyaluronic acid 2% hydrating serum, glycolic acid 7% toning solution, niacinamide serum and current multi-peptide lash and brow serum) have all improved my skin. I love the pricing and accessibility this company offers for such simple, high quality products.
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I would recommend this brand to every person i come across, they have a product for every skin type/need. The Ordinary's website also has very detailed descriptions of their products and what can be used in aid and what should not be paired together. This knowledge can help a lot of newer consumers to find what works for them.

4y ago
I’ve started my journey with The Ordinary skincare products in 2020. The prices in my country was overpriced, so I made an order from UK. I’ve chosen four products and used them all. Especially, AHA 30% + BHA 2% Peeling Solution is a full replacement for a regular face scrub. I re-buy this peeling till now. Also, recently I’ve started testing Glycolic Acid Toner. And I use this product not only for face :)
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Good products. Nice prices. What could be better - add short video content ( IG, TikTok) how to combine and use The Ordinary products in appropriate order for different skin types.

4y ago
If you're a skincare junkie like me, you'll love The Ordinary! Don't let the fancy medical terms on their packaging scare you off—the prices are super affordable, especially considering their products' effectiveness. My go-to is the Hyaluronic Acid 2% + B5 serum, which gives me a beautiful glow without making my skin greasy. And when I'm feeling extra fancy, I'll layer on the "Buffet" formula to plump and firm up my skin beforehand. But my absolute favourite is the 100% Organic Cold-Pressed Rose Hip Seed Oil—it's the perfect night-time moisturiser, leaving my skin feeling nourished and hydrated without feeling heavy. Plus, it has a subtle, earthy scent that I just adore. All in all, The Ordinary has quickly become one of my favourite skincare brands, and I highly recommend giving them a try! TLDR: they’re affordable, they’re honest (vegan and cruelty-free), and they’re easy to use.
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The Ordinary has a *wide* range of skincare products and finding the right ones for your skin can be overwhelming. Do your research and be careful about mixing products from other brands—stick with all The Ordinary or none at all for best results. Your skin will thank you!

4y ago
The natural moisturizing factors + HA is my go-to everyday. I have been using this moisturizer for a few months and my skin has never looked better, it's a must in my everyday skincare. Love the texture and with only a pea sized I cover all my face, just the right amount.
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Everything it's good with this brand, not the first product I have used from The Ordinary. My skincare consists in Vitamin C + the natural moisturizing factors + HA + sunscreen. I feel covered for the day.

4y ago
The Ordinary is straight forward. It is only what your skin needs and no extra add ins. It has seriously improved my facial texture tremendously.
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I will admit sometimes The Ordinary is TOO clear. Instructions could be a little bit more thorough for the over-thinkers but, nothing a little research on the product can’t help!

4y ago
I purchased 3 products from The Ordinary so far. The Squalane Cleanser is great at removing excess dirt and makeup. I use this as my first cleanser. I really like the Glycolic Acid because it’s not harsh on my skin and it help keeps my skin even. The Retinol 0.5% in Squalane is very good too! I know that some people have problems with retinol, but I use this one maybe 3 times a week and it really helps my skin feel good. No signs or irritation.
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Overall, I really like The Ordinary and the products that I have tried. The bottle tells you exact what’s inside and they even give you the percentage of the key ingredient, like retinol.

4y ago
The Ordinary has amazing products for such a good price, one of my favorite affordable brands out there.
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I would love them to make a better retinol though.

4y ago
I’ve struggled with acne prone skin, oily skin, dry skin- just skin! I actually have positive remarks for The Ordinary. I think for someone who is new into skin care and / or may be hesitant to try out new products (in fear of - well breakouts) this is a great, cruelty free, and cost efficient brand.
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Helpful tips for novice or beginners. When to use, how to use, what it targets, etc.

4y ago
Dealing with hormonal acne and sensitive skin I have struggled in the past finding skincare that works with me. Making the decision to try these products; Salicylic Acid 2% Ahydrous Solution, AHA 30% + BHA 2% Peeling Solution, and Salicylic Acid 2% Masque, has helped my skin feel brand new and worked perfectly. I use the peeling solution and the Salicylic Masque 2-3 times a month and the Salicylic Solution after everytime i wash my face! I stuck with my routine and saw a huge improvement to my skin!
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Affordable skin care is something I believe everyone loves! Make sure to stick to incorporating the products you purchase in with your routine and the results will be worth it! :)

4y ago
Let me tell you, The Ordinary saved me. Growing up, I never struggled with acne, until I got to college. I was stressed out and using a ton of products. I had these terrible dark spots and hyperpigmentation that would not go away. I stumbled across a tiktok, as well as a dermatologist, that told me to simplify my routine. The Ordinary's Niacinimide and their moisturizer was recomended to me. I paired it with a hyaluronic acid/ Vitamin C serum and trusted the process. Within a month, my skin instantly cleared up. I have now been using my skin care routine for about 2 years and have not let go of The Ordinary.
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There honestly is nothing I can say besides they need to carry it in Walmart, Target, and all the Ulta stores!

4y ago
The price point is budget friendly. I’ve been using the SolutionGlycolic Acid 7% Toning Solution. My skin feels smoother and looks brighter. You can find this product at many locations so it isn’t hard to find. I would recommend this product.

4y ago
I used to suffer from little texture bumps on my nose and forehead but after using The Ordinary's Retinol, it cleared up o completely! It doesn't have a fragrance which is important for my sensitive skin people out there. And I love. the formula. It doesn't feel greasy or too thick. It soaks into the skin beautifully! I discovered Retinol is an important step everyone should have in their skin care routine. Me being a beginner to skincare- I had no idea. Huge fan of all things Ordinary! I buy these products three at a time because I'm scared of running out! If you don't have retinol in your routine yet, this is the perfect product for you!
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I recommend this brand for anyone who is a beginner at skin care and you're not sure what to buy. It's an affordable brand that focus on quality.

4y ago
I've been using The Ordinary on-and-off for about four years now. I say "on-and-off" because I've never actually been thoroughly impressed by the brand. On the flip side, I've never been really disappointed by them, either! The last product I used is the brand specific product I will be reviewing , and that is the Retinol 0.5% in Squalane. I used this for a couple of months and just couldn't get to grips with the oily feeling it left on my skin. Had my routine not included applying this right before bedtime, it might not have been such an issue, but since retinol is best applied in the evening, I found this to be my most convenient time. I wouldn't be able to comfortably lay on my pillow for fear of the oil getting on the fabric. It simply didn't absorb efficiently enough. Overall results were just okay, but not nearly good enough to ignore the "oily issue."
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Better absorption qualities. I'd rather pay a little more, for a more refined product.

4y ago
The ordinary recently dropped their haircare and I am I love .So convenient to have a body wash & shampoo in one for that price point .
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Definitely consider a bigger bottle.I use it as body wash everyday and shampoo twice a week so there’s no way it will last a whole month .

Simple and effective, no bs products. Love the niacinaminde.
