The Big Favorite
5.0 • 1 Review
The Big Favorite makes sustainable, plastic-free, unisex, and ethically made Pima Cotton underwear and undershirts.
5.0
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2y ago
The Big Favorite is an incredible brand. The quality, fit, and feel of the fabrics are unparalleled and the brand's sustainable mission / ethos are amazing. Eleanor, the founder, revived the brand after it was founded by her great-grandfather and there's an in the jeans / genes joke in there somewhere because she certainly has built a great collection of basics. I'll be a customer for life.
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What is The Big Favorite?
The Big Favorite makes sustainable, plastic-free, unisex, and ethically made Pima Cotton underwear and undershirts.
In their own words
We’ve recycled a brand with history into a recycling brand. The Big Favorite was originally established by our founder’s great grandfather in the 1930s as a brand selling reliable cotton workwear for hard-working Americans. We’ve taken the brand’s high quality and reliable roots and repurposed them for a 2020 kind of daily grind. Our goal is to set a new, zero-waste standard for American basics, beginning with the perfect first layers like undershirts and underwear. The past provides our foundation, but the future is our favorite.
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Philadelphia, PA
Eleanor Turner
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We're circular, and take our items back at the end of life so they can be recycled into new yarn. You get rewarded on a future purchase.
