Sidia features a collection of stay-at-home loungewear inspired by modern-day heritage fashions.

SIDIA handcrafts luxuriously decadent body care and intoxicating scents intended to invoke a feeling of ease and liberation. Our evocative scent worlds are dreamed up to create an aromatic, full-bodied, sensory experience brought to your very own bathroom oasis. 

Formulated with noses at European perfumers, our olfactive notes are chosen based not just only on their magnificent fragrance, but their functional benefits, too. We design everything to simplify your routine, rather than add in a step you’re sure to skip as soon as things get hectic (because they will). Our personal care systems and hero scent stories are every bit as effective and easy-to-use as they are luxe objet you’ll want to display all over your vanity. 

At SIDIA we embrace those little moments and channel them to inspire us to live beautifully.

Sidia (late grandmother to Erin) was a resilient woman with impeccable taste and a strong intuition. She taught the importance of moving with intention and the power of taking care of yourself and your home to create a life filled with beauty, humor and grace.

This brand is a celebration of her and all the matriarchs who taught us the ways. We’re embodying Sidia’s generational lessons to build a lifestyle enriched in comfort, design and wisdom.

Erin Kleinberg

Beauty

SIDIA

WIRED: THE BODY CARE DUO

Fragrances

Home Decor

Candles

I recently purchased the SIDIA Bodycare Duo which includes a serum in spray bottle (how fun!) and an exfoliant. 

I love the scent so much, I think it's the Weird scent which you can also get in candles. I also like that the exfoliant is less harsh for daily use, works super well on my dry af skin.  

I ordered a Braless candle for myself and my daughter.   Before I even got the candle I already loved it!  Braless was perfect, I love the name!!!! Then I got the candle, and I was blown away.  The smell is perfect, and the actual candle is beautiful.  
Easy to order, and a pleasure dealing with Sidia....my first experience, and very pleased!   Thank you Sidia!

I love that they're expanding into new categories, but will miss when it was just one thing in different prints and fabrics... 

The shape of my kaftan, the material it was made from, and the overall brand aesthetic and ethos.

About SIDIA