Minori creates only the most useful, multipurpose beauty essentials for people who want to live more mindfully while looking like the best versions of themselves. Created by certified KonMari consultant Anastasia Bezrukova, Minori is centered on the principles of mindful consumption, minimalism, and inclusivity.
Minori is a multifunctional capsule collection of timeless, inclusive, and consciously formulated essentials made for everyday routines.
Clean, vegan and cruelty-free, we aspire to keep our ingredients transparent, simplified, and effective.
Our launch collection focuses on the necessities with our universally flattering four lip glosses, two cream blushes, and two cream highlighters to create a luminous everyday natural look.