Hiya reviews and discussion

4.9

97% of reviewers would recommend to a friend

Reviews mention

  • Clean ingredient formulations
  • Kid‑approved flavors and textures
  • Refillable glass packaging
  • Responsive, accommodating support
  • Occasional chalky tablet texture
  • Flavor sensitivity in children
  • Potential dental concerns chewables
  • Nighttime formula sensitivity reports

Hiya earns strong reviews as an effective, kid‑approved multivitamin and probiotic brand with clean ingredients, no added sugar, and fun, customizable glass bottles that make daily use effortless; many parents report fewer illnesses, better sleep with Bedtime Essentials, improved digestion, and easier mornings. Reviews also flag weaknesses: some children dislike certain flavors or chalky texture, a few adverse reactions to the nighttime formula, concerns about subscription management and high cost, and occasional worries about dental effects from chewables.

AI summary based on Thingtesting reviews

1,153 reviews and posts

  • The daily vitamin made such an impact on my son’s life. He now eats more, he is in a better mood, his speech as improved. My husband is active duty and I started him on the multi vitamin while he was away for 9 weeks and he even saw a difference with just FaceTiming with our son! 100% worth it.

    Works for Hiya
  • My toddler absolutely loves HiYa vitamins! It’s such a relief to finally find a vitamin that she actually looks forward to taking every day. Not only do I feel great knowing she’s getting clean, healthy ingredients, but the customer support team has also been amazing—so responsive and kind whenever I’ve had a question. Truly such a wonderful company with a product that makes healthy habits easy for kids!

    Friends with Hiya
  • My son loves hiya vitamins. He’s been taking them for years. I love the clean and simple ingredients. I also appreciate the ease of autoshipments, plus the customer service is great. You can easily freeze. change or cancel autoship if needed for any reason, with no questions asked. I highly recommend hiya vitamins!!

    Received a free product from Hiya
  • My kids had a stockpile of their multivitamins and probiotics so I reached out to the Hiya team to ask about freezing my account to avoid unnecessary payment. They happily agreed and “paused” my account and then informed me that I could change my frequency of the order. Which they kindly changed for me as well. As a single Mom of three children I greatly appreciate such a helpful and supportive customer service. No stress. Speedy response. Very helpful. 10/10. Thank you Hiya.

  • My daughter really likes taking the multivitamin. Her favorite part is picking out the flavor she wants each day. Haha I think the quality and taste of the vitamin is good and I love that it doesn't have sugar or extra additives my daughter doesn't need. I love that it comes in a glass bottle and with stickers...so fun! The customer serve team has been great as well!

  • I am very conscious about what I give my kids and I love how clean this product is. No sugars or unnecessary fillers that my kids don’t need more of. On top of that I love that they are environmentally friendly and send refills in small pouches. No more plastic bottles contaminating the planet! Win win

  • My kids love the taste of hiya better than some brands. Customer service is also amazing! Thanks for being accommodating hiya!

    Received a free product from Hiya
  • Hiya kids vitamins and the Super Greens Chocolate flavor have been such a great addition to our daily routine. My daughter looks forward to it every single morning, asking for her “chocolate milk,” which makes it so easy to stick with. As a parent, I feel reassured knowing she isn’t lacking in nutrients and is getting everything she needs in a way she enjoys. Even better, the nighttime vitamins have really helped her relax at the end of the day — she falls asleep with ease and stays asleep through the night. Overall, it’s been a wonderful experience and I highly recommend it.

  • We’ve really enjoyed these vitamins. Taking them is like the highlight of our three year olds morning ha! They are about a dollar per pill so it’s not cheap but we have noticed a difference in our son’s behavior, before and after starting them. Particularly with the Iron.

  • Hiya kids multivitamins have been a staple in our home for over a year now. My kid looks forward to receiving their vitamin every morning. I mean really, smiles and face lights up like it’s candy! They’re excited and so am knowing they’re getting in the essentials they may be missing in their diet day to day without any yucky additives or sugar to hurt the teeth. Win-win! There is a downside though- cost at $1 a vitamin. More families could be reached at a lower price point especially with multiple children. While the subscription ensures consistency and convenience; it might also appeal to more to be able to purchase off the shelf without a subscription.

  • High quality! Most importantly clean ingredients and my kids love Hiya vitamins! Their customer service is amazing they go above & beyond to serve their customers!

    Influencer for Hiya
  • I’ve struggled finding a good multivitamin my little guy would take. We tried hiya and although still struggled I found he would only easily eat 1 flavor. I emailed them and CS immediately responded and offered to only send the 1 flavor he liked in my remaining refills. I can’t even put into words how happy I am with the OUTSTANDING customer service.

  • We tried the multivitamin, the immunity vitamin, and the daily greens/superfood chocolate mix (you put a scoop in their milk). The good news is: you get 50% off your first order. Without that, I don't think I would have purchased from this brand as the price is pretty crazy for a child's vitamin. It provided a good way to test it without breaking the bank, which I always appreciate from the brand. They really market how your kid will like this vitamin - but sadly, our daughter (2 years) didn't like any of the three products we purchased. I'm really happy this product worked for other families - however, even if our daughter liked it, I'm not convinced I would purchase it at the price point. There are plenty of other vitamins that are sufficient.

  • Hiya vitamins are a must in our household. When my little one wakes up in the morning her favorite thing to do is to pick out which color vitamin she is going to have that day. They are full of goodness that makes it easy as a busy parent. Would highly recommend! Customer service has also been nothing but amazing!

    Friends with Hiya
  • Hiya is the only multivitamin my daughter will eat. We tried everything ranging from different gummy’s to other brands of powdered drinks. She loves the taste and it’s a fun easy way to get her vitamins each day.!

    Received a free product from Hiya
  • I highly recommend Hiya’s multivitamin and bedtime vitamins. My son takes them daily with no complaints about taste, he actually looks forward to them and reminds me when I forget lol. I love that they have zero sugar, we are a really health conscious family so this was important to me. I also love the nice glass jars they send you when you first subscribe to them. They send you a bunch of stickers to decorate the jars which makes it so fun for the kids.

  • I love the bottles the kids get to decorate. My son really enjoyed decorating them. My son enjoys the taste and flavor of both the multivitamin and probiotic. I like that the ingredients are much better that what we can find over the counter!

    Received a free product from Hiya
  • They go above and beyond for their customers and truly care. Their products are THE best, and the only vitamins my kids get excited about every day, waking up asking for one! We are lifetime customers / supporters of Hiya Health!

  • My son loves these vitamins! Every morning he starts his day with choosing the color of his vitamin. He decorated his vitamin jar with complementary stickers. We tried also probiotic and melatonin from the same brand. He loves it!

    Received a free product from Hiya
  • We have been using vitamins from Hiya health for my son for over a year. He loves the taste and he loves that he could decorate his own personalized bottle. He really enjoys the monthly brain teaser that’s included!

    Received a free product from Hiya