Hiya reviews and discussion

4.9

97% of reviewers would recommend to a friend

Reviews mention

  • Clean ingredient formulations
  • Kid‑approved flavors and textures
  • Melatonin‑free sleep support
  • Refillable, eco‑friendly packaging
  • Occasional chalky tablet texture
  • Inconsistent flavor enjoyment
  • Standard multi lacks iron
  • Subscription management frustrations

Hiya earns largely positive reviews as a kids’ supplement brand that works—parents report better sleep with Bedtime Essentials, improved regularity with the Probiotic, and fewer illnesses, while children eagerly take the chewable multivitamins and “chocolate milk” Daily Greens. Reviews also flag drawbacks: a chalky/sour taste for some flavors, occasional lack of iron in the multi, and frustration with subscriptions and cancellations.

AI summary based on Thingtesting reviews

1,223 reviews and posts

  • Great customer service. My children did not like there red ones and they changed our order to just green and yellow. Otherwise, my children love them. It is great to know that they are getting nutrients they may be missing from an artificial free and sugar free vitamin. They sleep much better when they take the night time ones.

  • Very pleased with product and customer service

  • My kids love their products. Love that their vitamins aren’t gummy’s and zero added sugar. The customer service is A++

    Received a free product from Hiya
  • Two of my children age 10 and 7 take the multivitamin and LOVE it!! I love that it gives them the nutrition they need as they are extremely picky eaters! Hiya customer service is also top tier! Informative, helpful, and personable! We love HIYA!!

  • The quality of Hiya products are top notch as well as their customer service. They are so understanding and quick to help. This is a brand to be trusted! Both my boys have been using their multivitamins and sister and sister in law have all of my nephews and niece on this product.

  • we love this brand! clean ingredients, not bad for the teeth, with all the vitamins our vegetable refusing tot needs. he doesn’t like yellow and Hiya was quick to make the change of not including that flavor in our pack. thank you hiya!

  • These vitamins are the best ones that my kids have tried yet ! They love them and I love the ingredients 😊 highly recommended !! Also the response team is always helpful with questions very responsive.

  • I love these vitamins and probiotics for my son. Without the sugar and additives, I feel good about the nutrition supplement I’m giving him each day. And as a single mom, when I need to delay my subscription if the vitamins build up, the hiya team always works with me. Thank you!

  • My daughter loves the probiotics and seems to really keep her regular. Customer service is also amazing!

    Received a free product from Hiya
  • I like the quick replies that come from their customer support! I also like how you can custom order your vitamins. Everything is healthy for my kiddos and that's such a relief! My son has ADHD so it makes everything harder on what you can and cannot get for him. I'm glad Hiya allows me to give him multivitamins without worrying if I'm doing the right thing.

  • My little one loves Hiya multivitamin and looks forward to taking it everyday! I like that it’s natural and I don’t have to worry about the negative dental issues that come with gummy vitamins. These taste great and I can tell they make a difference to help supplement my child’s diet. I plan on trying their iron supplement for children one day also! Hiya’s customer service is excellent. They go above and beyond to assist in any way they can. You can tell this company truly cares about their product and also their customers.

  • My child LOVES getting her vitamin every morning and their customer service has been fantastic! Thank you!

  • Our family loved hiya vitamins my son is very picky and he has no problem with the vitamins, we also just started the iron supplement and it has given no tummy troubles! Thank you hiya

  • One child loves the vitamin, the other chokes it down. I do feel since they have been taking these the whole family has been less sick. Also, their customer service is great!!

    Received a free product from Hiya
  • I love these vitamins! I remember how horrible vitamins tasted as a kid and probably didn’t have the same high quality ingredients as HIYA! It’s a little bit of a gamble to get my daughter to eat them but I colors make it fun for her and I never give up because I believe in the benefits of the product! Thanks HIYA for changing the game! 🙌🏼

  • tried the trial, my kids didn’t like the taste. Forgot i had a subscription with them. So when i was charged, i immediately canceled. but they wouldn’t reimburse the one they charged me. and didn’t cancel my subscription till the next day. trying to still get me to buy another product that cost me even more. they didn’t even shipped the product till 3 days later, they could of canceled it but to me it was all about money. they didn’t care about making it right for the customers. I definitely don’t recommend their product, there’s way more better ones that cost less. Like the brand first day, they are amazing. the product is just as good if not better. My kids love them and they always make sure to keep their customers happy!!

  • We love Hiya vitamins! They deliver quickly in a beautiful vessel. They come with stickers for the kids to personalize their bottle. Most importantly, they taste great. Our kids love getting their vitamin in the morning and almost always ask for another one. I was even able to customize what color we received for one kid because he has a preference. No complaints here!

    Received a free product from Hiya
  • We love hiya vitamins! My daughter is a picky eater and the peace of mind knowing she’s getting the proper nutrients from the multivitamins and probiotics puts my mama mind at ease. We’ve been using them a few months now and what a difference we see! Will continue to use hiya vitamins!

  • Love these vitamins ! I get them for my 5 year old daughter and she only likes certain flavors so I feared I would need to cancel , but they switched my recurring orders to the flavors she likes ! Great customer service , highly recommend!