4.1
70% of reviewers would recommend to a friend
Hello
4.1 • 40 Reviews
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4.1
70% of reviewers would recommend to a friend
Hello earns mixed-to-positive reviews: many users say its fluoride and kids’ toothpastes leave mouths feeling clean with fresh, not-too-harsh flavors, while the low-foam, SLS-free formulas and natural-leaning ingredients appeal to sensitive and family users. Reviews also flag weaknesses—activated charcoal pastes can be messy, whitening impact is modest to ineffective for some, deodorant transfers and lacks gym‑level protection, and certain pastes feel filmy or less foamy than legacy brands—making Hello good for gentle everyday care but not the strongest performer for whitening or heavy-duty odor control.
AI summary based on Thingtesting reviews
A nice range of oral care products at a reasonable price point. The packaging design is very nice and the product formulas are good quality. Overall a great option if you are looking for a new product to add to your dental routine.

6mo ago
I’ve been using this brand for almost a year, and I specifically been using their epic whitening, active charcoal toothpaste. I like that it’s been keeping my teeth white for as long as it can and that the benefits of it actually work. It’s also affordable too.

7mo ago
The Hello mouthwash is really good for overall tooth cleaning. It doesn’t leave a bad aftertaste and you can feel it cleaning your mouth. I like that is not formulated with alcohol and natural flavors.

10mo ago
i love this toothpaste! The flavor is fresh without being too overpowering, and it leaves my mouth feeling super clean. I like that the ingredients are simple and free of all the extra junk. It’s gentle but still effective, and it has definitely become my go-to toothpaste. Such a great clean option

This is one of my favorite toothpaste brands. I love that it has clean ingredients but still has fluoride. The price is more expensive than others but worth it. I feel good using this toothpaste for my family.

7mo ago
This toothpaste has been a great addition to our oral care routine. It has a clean, refreshing taste without being overly strong or artificial. I love that the ingredients are more natural and thoughtfully chosen, it feels good knowing we’re avoiding unnecessary chemicals. It foams well, leaves my mouth feeling genuinely clean, and my teeth feel smooth after brushing. Even my kids enjoy using it, which is a big win in our house. Simple, effective, and made with ingredients I trust.

The product leaves teeth feeling clean and fresh, helps with sensitivity, and works well. I recommend everyone to use this product with great ingredients and has the best results specially if you switch for a better product like this.

10mo ago
I've been using this brand for a while now for both me and my kids. I am always looking for products with slightly better ingredients. We have a well so I do still use Fluoride products but I'm always looking for slightly better ingredients for my family.

Hello has great toothpaste in various flavors. I like the kids version with fun names like unicorn. I also have found the activated charcoal very helpful. I also have used their deodorant and was pleasantly surprised it worked well.

I like the toothpaste from this brand because they offer products that are fluoride-free and also free of artificial additives. Personally the toothpaste is still too minty and "spicy" for me to say that I enjoy it, but it's certainly better than the mainstream brands.

This hello toothpaste has become a family favorite since we've been getting it absolutely love it our you know our teeth feel very very clean.Whitens very well. This product does what it's intended, and also gives me peace of mind in knowing it's a better toothpaste health wise.

Decent products. Fairly clean ingredients although I tend not to trust brands that come off overly trendy in regards to their brading and marketing as a cleaner product, esp as they're owned by Colagte.

Purchased Hello's anticavity fluoride toothpaste at the local target. Was pulled in by all the natural ingredients, really liked the flavor but ultimately didn't love the brushing experience.
Feedback
Lack of foaming (relative to Crest/Colgate) was ultimately a tough mental barrier to overcome even though I know that it has no impact on cleanliness.

2y ago
If you are looking for an alternative healthier toothpaste, then Hello is for you. It is natural and vegan with no artificial anything. It has fluoride with farm grown mint and coconut oil. The mint flavor has a great taste and you don't need much. Price point at Whole Foods is $5.99. Sensodyne, which is dentist recommended is almost $7. Highly recommend if you are looking for a healthy toothpaste. I have not tried the Charcoal version but seems not so good based on some of the reviews here.

We have been using hello toothpaste for our toddler since his first tooth came in. He really likes the flavor and I like that they have options with and without fluoride. I like that they ingredients are on the natural side.

1y ago
Their fluoride toothpaste is the absolute BEST toothpaste I've found when it comes to low foam. If you're neurodivergent or just hate how foamy other toothpastes gets, this is for you. Lots of other brands that are SLS-free are also fluoride free, but that's not an option for me. The whitening formula doesn't whiten super well, but I just use a whitening strip instead. I couldn't stand brushing my teeth because the foam was a sensory nightmare, and this has made the chore a little bit easier.

I have used the Hello deodorant and toothpaste and am happy with both! The 'Clean & Fresh' Deodorant smells exactly how you think it should, right out of the shower scent. Like many other natural brand deodorants without aluminum, the sweat protection is not perfect, but I am willing to make it a trade-off.
Feedback
A little better sweat protection would be great so I can wear this to the gym too!

2y ago
My hygienist recommended this toothpaste. I have to say that I don’t like the toothpaste! The taste is not that bad. I can live with it. It just seems as though the toothpaste does not keep my teeth as clean throughout the day and I have to brush more often. I actually went off the deep end when my hygienist recommended the toothpaste. I am a big teeth product person. I’m also very into dental health, so I bought 4 tubes all at once. That was a big mistake! I’ve used one tube and I rotate the Hello Charcoal tube, to ensure that I don’t use it so often, but honestly I am at war with yourself in my decision to scrap the remaining 2 tubes. I can’t STAND the film that develops over my teeth throughout the day! I brush in the morning when I wake and go off to tackle my day. Half way through the day I feel my teeth developing the film and I simply can’t make it to my before bed brushing! This is horrible and I hate it. And this is why I just want to bite the bullet throw the remaining product AWAY, but I don’t want to waste the money used to purchase the product. What I do know is, I will NEVER buy this product EVER again or recommend it to anyone. The teef film that develops over the course of the day is just TOO much for me to handle.

4y ago
I have the Hello activated charcoal toothpaste. I've been using this for about 3 years in addition to other teeth whitening methods and I love that this can be used daily, multiple times per day. I use it twice a day sometimes. The flavor is nice but the mess is sometimes unbearable. It's not hard to clean just very unattractive in the sink if you miss some spots.
Feedback
The whitening effect is noticeable but not incredibly strong.

I was looking for natural deodorant so I tried the hello brand fresh citrus deodorant. The smell was refreshing but, as with most natural deodorants, it does not have the all-day odor protection that it claims. It also left a pretty heavy film under the arm and definitely leaves a white residue on clothes. Overall, I would not purchase again.
