Fekkai Technician Color Shampoo helps extend color vibrancy. This shampoo gently cleanses color-treated hair without stripping it, thanks to a formula free of silicone, sulfates, phthalates, and parabens. With a vegan and sustainable formulation, the shampoo aims to prolong the life of hair color, keeping it fresh and vibrant for longer. The shampoo helps maintain color radiance, while cleansing and nourishing hair.