BaubleBar creates affordable fashion jewelry and home decor.

Founded in 2011 by Amy Jain and Daniella Yacobovsky Fiala, BaubleBar has quickly become an industry leader in the accessories space. Taking their motto of “Embellish Every Day” quite literally, the brand has consistently aimed and succeeded at ensuring every customer can express themselves with ease.

While the company got its start creating fashion jewelry, they knew that their cheerful and unique vision could go so much further. Since then, BaubleBar’s assortment has expanded to include fine jewelry, hair and tech accessories, as well as home décor.

In addition, BaubleBar has launched major partnerships with some of the most recognizable brands in the world, including Disney, the NBA, and the NFL.

The brand is available on BaubleBar.com and in over 300 premier retailers globally, including Nordstrom, Bloomingdale’s, Neiman Marcus, ULTA, Harvey Nichols, and Revolve. BaubleBar’s exclusive line at Target, SUGARFIX, is found at every Target location across the US. 

Amy Jain

Daniella Yacobovsky Fiala

Accessories

BaubleBar earns strong reviews for vibrant, on‑trend statement pieces and highly responsive, generous customer service, but the brand’s jewelry often tarnishes, breaks, or sheds stones with regular wear. Reviews praise personalized items like custom signet rings, tennis bracelets, and Disney collaborations, while citing inconsistencies in durability, oversized or awkward designs (e.g., bubble rhinestone initial), and frustrations with custom orders and holiday timing.

BaubleBar

Bauble Bar bubble rhinestone initial necklace 

Name Necklace

Rhinestone initial bracelet

Bennett tennis bracelet

Blanket

Earring 

Disney earrings 

Buffalo Bills Bracelet set

Pendant necklace

Mickey spider web earrings

Rings

Bracelets

EYE ON YOU NECKLACE

Disney bag charm

Customized ornament

Letter necklace

Custom bead set

Evil eye necklace 

Gia Necklace

Jewelry

Amalie Tennis Bracelet

Billie Tennis Bracelet

Daisy Claw Clip

Petunia Claw Clip

18k Gold Pavé Mini Initial Necklace

Disney Bag Charm Set 

Spell It Out Custom Blanket

Melina Bubble Heart Earrings

Mickey Mouse Disney Metallic Storage Case 

18K Gold Custom Block Ring

Disney 18k Mickey Mouse Safety Pin Earrings

Disney 3D Character Pisa Bracelet 

Mommy & Me Love You Bracelets - Set of 2

Main Squeeze Earrings 

On Repeat Custom Blanket 

BaubleBar Brand Page

Rosa Pearl Headband

Custom Tennis Bracelet

Billie Tennis Necklace

18K Gold Custom Nameplate Necklace

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