ANSWR makes a range of vegan skincare and hair care products.

ANSWR is a home salon beauty brand on a mission to simplify beauty by empowering women to be their own beauty experts and take ownership of their beauty routines. At its core, ANSWR makes expensive salon treatments accessible to everyone by providing convenient at-home alternatives inspired by real experts - its customers. Initially launched in 2019 as Owow by bringing the first ever at-home keratin treatment to market, which filled a huge market gap in the beauty industry and last year it won the best hair product of the year award. In April 2022 it was reborn as ANSWR.

Georgiana Grudinschi

ANSWR

Exfoliating Hair Removal Drop

Beauty

Hair Care

Shampoo & Conditioner

Hair Removal Drop: Great product and very easy to use! 
I regularly recommend this to friends & family 

Normally products last three months and this lasts two (make sure you use a sulphate free shampoo and conditioner after treatment to maintain it).  However because this product is so easy and the smell is so much more pleasant (my eyes don't burn!) I dont mind doing it more frequently.  It tames waves and frizz brilliantly.  Very good value for money.

I have the classic Irish frizzy/wavy hair and it just doesn't like any kind of humidity. Answr is so so good as a Keratin treatment. I have tried a lot of different products and this is definitely my favourite because its so easy compared to others.

This product is just amazing 😍, is vegan, is not harmful for the hair, easy to use, the softness to the hair is really incredible.  Since I started to use it my hair loss issues is decreasing keeping my hair silky and strong. 
The price is OK, it's worth.
Thank you for this amazing magic formula♥️✌️.

 Have found  ANSWR in the right time.
After ruining my hair by a hair dresser using a weird keratin and risked to burn my head, got upset, sad and scared to lose my hair. Promised my self to do not go to any hair dresser........after doing my research came across ANWR and decided to give a go😊....i m so happy that I did it....I m already on my second box of Shampoo, Conditioner and Keratin treatment ❤️✌️.
Just fabulous 😍 and my hair came back alive 😍🥰.

Very easy and quite effective replacement to expensive treatments.

I love this product.  After using all three:  shampoo, conditioner, and smoothing spray, my hair stayed straight, smooth, silky, and non-tangly for at least a month.  I have a little of the smoothing spray left, and I am using that on my bangs.  The entire system is so awesome, I will definitely be using it again.  The only thing I would say about it in a neutral rating way, is that I would add some floral fragrance ot it.  It really has no fragrance.  

This product is so easy to use.  After using all three products as directed, the final result is smooth, silky, non-tangly hair that lasts for about a month.  I love everything about this set.  It could smell better!  It doesn't smell bad, but it doesn't smell great either.  It actually has virtually no smell.  I would like a more fragrant product.  Overall though, the product is awesome and I will definitely be using it again!

I really do believe that the initial name o wow was perfect because this product really does make you go o wow once it’s applied 

I love ANSWR the way it makes my hair so sleek and strong & healthy, I am truly a lifelong customer of this brand. 

Delivery took a lot longer than expected. Needed this product to take on holiday with me so emailed them and they told me they were having trouble with stock but as a kind gesture would send a free product to me..

The item didn't arrive until days after and I never got the free brow product they promised!.
Rubbish. Will never order from here again

My hair is now smooth and shiny with no frizz, thank you 

The drop worked really well when I first started using it however after a month it became less effective and wasn't removing all of the hair. Not sure if the price is worth the short product life.

ANSWR

Similar brands

Best of

Other category brands