Meet Erica Choi
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Hi! My name is Erica Choi and I am a New York City-based creative director and content creator. I am also a licensed esthetician and the founder of a new clean and vegan skincare brand, Superegg. My passion is photography and travel, but I also love to discover new places to eat and experience in my own city!
Always use SPF! Aside from application in the morning, I love to carry one around in balm form so I can reapply when I'm out and about. I also love a good silk pillowcase at night as it aids in both skin and hair protection.
Ephemeral. A real tattoo with a short commitment! A wonderful option for someone indecisive like I am.
I'm always strapped for time so I'm having a hard time finishing my stacks of books, but every time I read a chapter of "Quiet: The Power of Introverts in a World That Can't Stop Talking," it really resonates with me and leaves me something to think about. I also have podcasts playing all day long. My favorites are How I Built This, Second Life, Super Soul, Gloss Angeles, Breaking Beauty, Business of Hype, and The Dave Chang Show.