First generation Mexican-American father and son duo Joel and Danny Trejo founded their grow-at-home citrus tree business on the Florida family farm that Joel started after immigrating from Mexico. "Having my hands in the dirt at a young age," says Danny, "bonded me with the art and value of growing something yourself. You get a feeling of being grounded and attached to life itself." Starting with just one plant, they're now "sharing our love of growing citrus with as many people as possible."