4.5
93% of reviewers would recommend to a friend
The Ordinary
4.5 • 2,515 Reviews
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4.5
93% of reviewers would recommend to a friend
The Ordinary earns strong reviews for effective, ingredient-forward skincare that improves texture, acne, oil control, and hydration—standouts include Niacinamide 10% + Zinc 1%, Hyaluronic Acid 2% + B5, Glycolic Acid 7% Toning Solution, AHA 30% + BHA 2% Peeling Solution, Squalane Cleanser, and Natural Moisturizing Factors + HA. However, reviews also flag weaknesses: some formulas feel sticky or pill, certain actives (retinol, high-percentage acids/niacinamide) can irritate or dry skin if misused, results vary by product, and the technical lineup can overwhelm beginners.
AI summary based on Thingtesting reviews
Actually worked to get rid of some texture on my skin! Used the salicylic acid mask and it makes my skin feel really smooth after washing it off, only use it 1-2 a week.
Just undeniably good value - have tried several products , faves include the Hyaluronic Acid, the Squalane and the Serum Foundation
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Maybe more information on how to use the products - I get most of my tips from Instagram rather than their own website.
The Ordinary is great! Super affordable and helpful explanations of how to use certain ingredients. Probably will not find a better price point for quality when it comes to skin care!
super affordable skincare with active ingredients - i love how minimalistic and they are my go-to!!
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clarity about how to form your own routine with their products
I have used a few products from this brand and I truly do love this brand. Like all skincare journeys, you have to see what works and what doesnt. One thing I appreciate about the Ordinary is that this brand can be used by mostly everyone and yet you can create a customized skincare routine because of their long list of products they offer. I have sensitive skin and the Ordinary works for my skin.
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The only thing I would ask for is more detailed information about each product, what its used for, what the different ingredients do, what skin types it works best for specifically on the product instead of looking it up online.
I love those products, good quality and pricing is perfect!!
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Bigger products size!
Affordable products that work! Love the lactic acid serum and retinol.
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Could create guide on how to use products in skincare routine.
I love The Ordinary. Their products are straightforward, no fuss, skincare. A lot of skincare products don't show improvement until a few months of use but for me, the Azelaic acid and AHA/BHA solution shows improvement in my skin after only a few uses.
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Some of the ingredients are a little harsh for sensitive skin, but as long as you are aware (e.g mix with moisturizer at first), you'll be fine
4y ago
The Ordinary is my #1 used skin care. Their products are a fraction of the price of other brands and actually work. I have a full skincare routine using the ordinary and frequently restock my empties.
This brand seems to be at the top of everyone's (beauty bloggers & magazines) lists for affordable, effective products. So far I've only tried the Natural Moisturizing Factors + HA Daily Moisturizer (less than $11). I discovered it when my skin was super-dry and purchased it on a whim. I'm SO impressed -- it truly does offer similar results to products that are many times the price. The first time I used it, my skin felt moisturized, smooth and bouncy.
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I'm really impressed with this. My only very slight complaint is that it seems like Target and Ulta stores are often out of certain products. Perhaps they're so popular the stores are having trouble keeping them in stock?
Have repurchased the Niacinamide and Hyaluronic acid serums multiple times and they've become a holy grail in my skincare routine! Absolutely worth buying for their price.
Ascorbic Acid Vitamin C has had the largest impact on my skin. I have found better products in the different categories and don’t use any facial products from The Ordinary anymore. I swear by the scalp oil!!
I have become the self-proclaimed spokesperson to my friends for the ordinary skincare. 🗣 I am so passionate about how simple this line is and it's great for people who are just starting off taking care of their skin! I have about 3-4 items in rotation at every given time and it has done wonders to my skin. I am excited to try everything from this line!
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Absolutely nothing, this is perfect for my skin in every way 💆🏽♀️ And the price is unbeatable!
YES YES YES! Love this brand, live by their products. I religously use their Hyaluronic Acid, Niacinamide and Rosehip Seed Oil for my skin care routine and it has changed my skin forever. I've gifted the Niacinamide to so many friends and each one has loved it! Whenever I go a few weeks without using these products because of laziness, I really notice my skin texture getting rough and when I get back into the routine of using them - my skin instantly loves it. I love the packaging, and the price point is unbelievable. They should be no reason to dislike this amazing brand - unless their products really didn't work for you (which is highly unlikely!) Functional, affordable, clinical - they live up to all their claims and so much more.
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I dropped a glass bottle of the hyaluronic once and it shattered in my bathroom everywhere so maybe their packaging is not clumsy-people friendly? But I still wouldn't want them to change it because it feels sooo nice to hold!
Super high quality skin care products at an affordable price. This has become a staple in my skincare routine. I have fairly sensitive skin and their products don't make me break out.
I love my products from The Ordinary! I started off with one of their starter kits, and have kept buying products since then. I use several products daily and I have seen how it has had a positive effect on my skin. They are easy to use, and I love how inexpensive they are compared to similar products.
4y ago
Good price, clean look, effective products.
Love this brand and how affordable all of the products are. The ingredients in all of the products are great too!
4y ago
I appreciate that The Ordinary offers a wide variety of skincare options at a fantastic price point. Great for those just getting started with a skincare routine or for anyone looking for solid products at a good price.
4y ago
I've tried a number of The Ordinary products and I think they're great. The price point is accessible for all, the packaging is simple and distinctive with the brand, there's a number of different products available and the products themselves do the job. It's my go to skincare brand when I need specific products and I've seen results after using acids, peels etc. Obviously, in the long term, I can't comment on how effective they are. I'd highly recommend most of their products.
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Often products are unavailable or sold out in the pharmacies/chemists or online websites as they're so popular. I've found sometimes the pipette can leak and isn't always functional.