The Ordinary reviews and discussion

4.5

93% of reviewers would recommend to a friend

Reviews mention

  • Effective acne-clearing serums
  • Noticeably brighter, smoother skin
  • Minimalist, clinical formulations
  • Clear, straightforward labeling
  • Sticky serum textures
  • Potential irritation from actives
  • Hit-or-miss product efficacy
  • Confusing product naming

The Ordinary earns strong reviews for effective, ingredient-forward skincare that improves texture, hydration, acne, and glow—with standouts like Niacinamide 10% + Zinc 1%, Hyaluronic Acid 2% + B5, Glycolic Acid 7% Toning Solution, and the AHA 30% + BHA 2% Peeling Solution. Reviews also flag weaknesses: some formulas feel sticky, can pill or irritate sensitive skin, high actives may overwhelm newbies, results can be hit-or-miss, and product naming/usage can be confusing.

AI summary based on Thingtesting reviews

2,515 reviews and posts

  • I’m in love with the serums from the ordinary! It gives a glow and it is good for acne.

    Received a free product from The Ordinary
  • Helped clear my acne and scars. Lovely packaging, I like the idea of the glass bottle and pipette. It’s affordable too

  • I love the Ordinary Rose Hip Seed oil! It hydrated my skin so well and helps me feel refreshed.

  • Best quality and value. My go to vit c product is from here!

  • i used the oil for my face from the ordinary and I loved it. I use it under my makeup and my nightroutine

  • No bs, amazing product! seen result in a week.

  • I love the ordinary peeling solution. It is beginner friendly, affordable and so good!

    None
  • Love love love this brand! Super affordable and will ALWAYS repurchase! Nothing beats the ordinarys price and quality!

  • Really enjoying the hyaluronic serum, so far it has smoothed out some visible lines on my neck and forehead.

  • Feedback

    I love their products! They helped me nourish my skin. I used niacinamide and peeling and they were fabulous on my skin

  • love the azelaic acid for my acne.

  • I really like the products. My skin feels so much better.

  • All the products have a very good ratio quality/price. I love the bundles they have for beginners .

  • I use their lactic acid 10% and it’s my favorite. Also their peeling solution.

    Feedback

    The hialuronic acid is too sticky.

  • Produto eficiente, com proposta clara e entrega real. A combinação de niacinamida a 10% com zinco 1% ajuda visivelmente no controle da oleosidade, na redução da aparência dos poros e na melhora da textura da pele. A absorção é rápida, não deixa sensação pegajosa e funciona bem tanto na rotina da manhã quanto da noite. Fórmula direta, sem firulas — skincare raiz, do jeito que tem que ser. Ponto forte: ótimo custo-benefício e resultados consistentes com uso contínuo. Produto democrático, conversa com diferentes tipos de pele, especialmente mistas e oleosas. Observação estratégica: Sou criadora de conteúdo UGC e avalio produtos com foco em performance real, usabilidade e percepção do consumidor final. Este sérum tem excelente potencial para conteúdos educativos, reviews e vídeos de rotina, porque o resultado é visível e a proposta é fácil de comunicar. Resumo executivo: entrega o que promete, sem hype vazio. Produto sólido, confiável e com alto potencial de conversão em conteúdo.

    Friends with The Ordinary
  • I had a great experience with their red mask, but I truly feel that they lean too heavily on the sciency aspect of their marketing. Their other products are truly just okay, on par with other drugstore products!

  • I know a lot of people love how accessible this brand is. I was excited when it came out and bought 10 different products and liked some of them well enough but didn't end up re-purchasing. Not sure if I used it incorrectly or just got tired of the endless layering of products which starts to feel like a bit absurd at times.

  • The perfect brand for those looking for high quality products that won’t break the bank. These products make for a great gift for those just getting into skincare, but they are also tried and true for keeping your skin looking great.

  • 5/5 I’ve been using The Ordinary Niacinamide for a while now and it’s genuinely helped control oil and minimize the look of my pores. My skin looks more balanced and less shiny without feeling stripped. I also love the ordinary in general and how they create great skincare at accessible price points