Superegg makes skincare products that are plant-based, cruelty-free, and using ingredients from traditional Asian culture. 

We're founded on meaningful, honest values, weaving in three essential themes: eggs, beauty, and balance. The idea stems from extracting the different egg components — the egg white, yolk, and eggshell membrane — containing unique, essential vitamins, minerals, and antioxidants beneficial for replenishing elasticity and deep hydration. Engineered through innovative technology, we have formulated to match an egg’s nutritional values for the skin through uncompromising high-quality vegan ingredients. Our plant-based collection is designed for immediate and profound, lasting rejuvenation of the skin.

Eggs are widely known for their nutritional values in Asian culture and were often used as part of self and familial beauty rituals. Erica has grown up observing her grandmother and mother apply different parts of the eggs onto their faces to care for their skin.

Skin and skincare have been something very personal to Erica since early childhood that has brought much comfort to her daily life. Superegg formulations contain the perfect balance of science-backed, clinically proven ingredients with plant extracts used in historical Asian culture for centuries, and Erica desires to bring the same kind of joy, love, and confidence to their customers.

Erica Choi

Personal Care

Superegg

This Moment

Skin Care

Anti-Aging

Dark Spots

Pure Transparency Treatment Essence

New Yolker

Modern Traveler

This Moment + Duru Pouch

Self-Care Bundle

Sound Renewal Serum Cream

Calm Movements Eye & Cheek Mask

Gentle Elements Cleanser

Balanced Skin Set

Kind Atmosphere Biome Mist

Tonal Scenery Reparative Serum

Biome Barrier Duo

Phyto Bounce Eye Contour Solution

An Egg A Day Tote Bag

Duru Pouch

Be A Good Egg Tote Bag

100% Vegan Tote Bag

Full Rituals Set

This Moment Hand Care

Vitamin Collective Vitality Elixir

About Superegg