RetaW makes fragrances and apparel based in Tokyo.

RetaW

Beauty

Personal Care

Leisurewear

Clothing

Fragrances

Bath & Body

Retaw is a brand that makes you immediately think why it's named water backwards.

You begin looking into the brand and realize it was co-founded by Hiroshi Fujiwara and it all makes sense, this is streetwear apothecary.
It's a brand for the sneakerheads and those who still line up for Kith. 

The fragrances are passive and unassuming, but that's not a bad thing. Retaw simply exists, neither as a greater good or evil. 

The best of the best. 

I live in allen. My cars, my home, my rooms. 

The door tags are awesome and innovative. 

Just recently learned this was “water” backwards. 

Branding is excellent. 

Never change! 

About RetaW