Experience
Let me start by saying I'm not a vegetarian and I don't really like these recipes-in-a-box subscriptions (why pay extra for food and then also do the labor of cooking it??) -- THAT BEING SAID, I fucking love Purple Carrot and would be earnestly sad if we had to cancel our subscription. I found out about them because my husband was interviewing for a job so we bought a short-term subscription to test. He didn't get the job, but once he did get a job this subscription was the first thing we paid for.
I'm not a chef nor a foodie and all the recipes are still quite easy for me to follow! The most complicated recipes involve a food processor, but otherwise everything can be done with your regular old kitchen supplies. Every recipe is divine, even ones where you have no idea what any of the ingredients are. Sandwiches to pastas to salads to soups to curries to patties... there's a ton of variety, and we've only seen a few repeats of recipes over 2 years. We also sometimes (read: kinda often...) mess up the steps in the recipe, and everything still always comes out delicious, and visually beautiful to boot! It's super easy to skip boxes (so we only get a box once every 2 weeks) and I've never received a rotten or otherwise damaged box or ingredients.
I don't have much experience with their customer service but based on product alone I'm a huuuuuge fan and very happy with my experience using Purple Carrot.