Native reviews and discussion

3.8

67% of reviewers would recommend to a friend

Reviews mention

  • Sophisticated, natural-leaning fragrances
  • Clean, cruelty-free formulations
  • Comfortable, smooth application
  • Non-stripping, lathery body washes
  • Inconsistent odor protection
  • White residue and staining
  • Gritty, sticky deodorant texture
  • Can cause underarm irritation

Native earns praise in reviews for clean ingredients, refined scents (Coconut & Vanilla, Eucalyptus & Mint, Lilac & White Tea) and comfortable, non-irritating wear for many, but effectiveness is inconsistent: several reviewers report odor breakthrough, frequent reapplication, staining, and texture issues. Reviews note body wash and haircare smell fresh and lather well, while deodorant can underperform in heat or workouts and sometimes causes rashes or gritty residue.

AI summary based on Thingtesting reviews

2,493 reviews and posts

  • I think that native has great packaging and marketing, but it does do the trick for me as a deodorant. It doesn’t last nearly as long as other deodorants, and it basically doesn’t work at all when I work out or sweat a lot. It does smell good tho!

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    Definitely needs to last longer and stronger.

  • Just didn’t work for me. Felt kinda gritty. Nice scents though.

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    Overall efficacy. Packaging was almost too well fitting and would get jammed with crust as the product is kinda crumbly - also felt that way on.

  • Great deodorant. Just wish they had cleaner smells to buy. Some are too strong or floral. Works well as I’m someone who works out and sweats frequently. Wish they had a environmentally friendly styled packaging or re useable.

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    Environmentally friendly packaging.

  • Bought because of the recyclable packaging but the deodorant didn’t work at all for me. I used it for 3 weeks with no change.

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    Deodorant has no effect and was too expensive for a daily use product.

  • I think the deodorant works well and has a good smell. I also think the smell last long.

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    More types of smells.

  • Love this brand. The actual product works great. I’m a daily user of this product. Great scents offered.

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    None.

  • I hated the deodorant. It’s definitely works to keep the smells away but the process to remove it off the skin is horrible. It’s a wax and in the shower it’s hard to remove. Honestly I’ve swapped to budda butter and it’s AMAZING.

  • I LOVE natives collab with baked by Melissa. It is my go to deodorant that lasts all day

    Feedback

    Maybe more scents

  • I’ve been using Native deodorant for the last 5 years and it’s safe to say I’m pretty hooked. I love all of the scents that they come out with and I really appreciate that the deodorant doesn’t have aluminum in it. I always hated that weird film on your underarms that regular deodorant caused - I felt it was always so hard to scrub off in the shower - but this deodorant is so easy. It washes off very easily, as deodorant should and it doesn’t leave my underarms with that undesirable dark stain from all of the deodorant build up. I also want to note their great customer service. It’s only happened twice where I was sent the wrong deodorant package and the customer service team was very quick to resolve my issue by sending me the correct deodorant package promptly. They didn’t even require that I send back the wrong package which is good because I was able to donate it to the non-profit that I work for.

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    The only thing I would change about this deodorant is the need to have to reapply 2-3 times throughout the day. I typically find that I’m having to reapply about mid-day and the reapplication time frame slightly goes up if I happen to be doing something active. This doesn’t happen all of the time, but it happens enough times to hope that this is something that could be worked on. I have a feeling that it has something to do with the fact that this deodorant doesn’t have aluminum or parabens in it, which of course is the main reason I choose to stick with this brand.

  • They work really well on me and I like most of the scents.

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    I wish they were organic and some of the ingredients are a little iffy.

  • smells great, works for the anti odor part (for the most part), just wish it was an antiperspirant

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    sometimes doesn’t work + wet pits :(

  • out of all the natural deodorants i’ve tried, native stands out in having the best available scents, packaging design, and accessibility (you don’t need to go out of your way to order online)! My favorite scent right now is the cucumber mint - it’s sweet and unisex, like all of their options, and my least favorite is citrus and herbal - smells way too similar to traditional name brand “masculine” deodorants. like most natural deodorants, native tends to last about 9 hours without any sweaty physical activity, but feels light and is nice to have on between showers.

    Feedback

    pretty packaging, but biodegradable/recycled plastic would be great if possible could last a bit longer- very easy to sweat through

  • Love the wide range of scents! But the deodorant doesn’t last as long as I would have hoped( their shampoo and conditioner is also really great)

    Feedback

    I think that the deodorant might need a longer lasting version for extra stinky people like me

  • I haven’t tried many of the products. However, those that I have tried gave me severe reactions. The deodorant made me and all my friends break out in red bumpy rashes under our arms! It also did not work very well. I’ve been hesitant to touch anything from the brand since.

  • I love Native! As with most natural deodorants, I still sweat when I wear it, but it absolutely prevents BO and just smells great overall.

  • Tried several of their scented deodorants. Great smell and mission but reapplication is necessary. I really wanted to like the product but it was not long lasting deodorant.

  • The packaging is nice, the product smells great, and the mission is all there. Efficacy and price point, not so much. This is a natural deo that just didn't masks the BO and actually lead me to breakout. Even after using it for weeks.

    Feedback

    If the product didn't make me break out and actually masked scent for more than an hour, I'd probably buy again!

  • For the deodorant I love the smell and the texture when it rolls on. But not long after, I smell terrible 😅 I would have to reapply several times per day to actually not smell. And for the price point at $12-13 for deodorant, that’s a straight no. A similar natural deodorant brand lasts all day. Their body wash and shampoo though… amazing. 10/10.

    Feedback

    Longer lasting odor protection.

  • Have tried a number of deodorant options in the past and really love Native. No irritation and lovely scents (rosé is a favorite). The seasonal scents and occasional collaborations mean you’re never without fun options. Their body wash is also a solid option.

    Feedback

    It would be lovely if they had mini variety packs so that you could test more scents before committing to the full sizes. While some travel size products are available at Target and other retailers, the ability to buy all scents online would be wonderful.

  • I wanted to make the switch over to natural deoderant and decided to try native. I quickly loved the deoderant and decided to try their other products like their shampoo and conditioner. I loved those as well! Almost my whole daily beauty routine is their products.

    Feedback

    When switching to natural deoderant, I found out that our bodies need to go through a detox phase first. I think educating people on this and maybe making a product to help aid this phase would be super beneficial!