In their own words

We believe practicing good oral care should be a thrilling experience, not a mundane routine. With Mode, we set out to bring new innovation to the electric toothbrush category and create a product you'd actually look forward to using each day. The Mode toothbrush lives in the bathroom on the wireless charging dock and is always a reach away. By completely removing wires we’ve freed up precious bathroom counter space and created a product that elevates the bathroom aesthetic. Mode is held in place by powerful magnets that let you dock and undock the brush effortlessly between brushing sessions. The dock also features a built-in nightlight to transform your bathroom at night. The result is an exceptional product that is always accessible and makes brushing a thrilling routine.