Hismile reviews and discussion

4.6

91% of reviewers would recommend to a friend

4.6

Reviews on Hismile’s website have a higher average rating compared to reviews on Thingtesting.

Reviews mention

  • Vivid, flavorful toothpaste selection
  • Clean, refreshed mouthfeel finish
  • Gentle, sensitivity-friendly whitening
  • Mess-free, elegant pump packaging
  • Inconsistent color-corrector results
  • Occasional slow, unresponsive service
  • Some flavors divide opinions
  • Whitening powder feels gritty

Hismile earns praise in reviews for making brushing enjoyable with vividly flavored, fluoride toothpastes like Wonka Chocolate, Blue Raspberry, and Peach Iced Tea that still leave mouths feeling clean, and for gentle PAP+ whitening options that reduce sensitivity for many. However, reviews also flag slow or missing shipments, inconsistent customer service, and mixed results from V34/purple color correctors and some whitening products, plus occasional dislikes of certain flavors or a minty aftertaste.

AI summary based on Thingtesting reviews

2,293 reviews and posts

  • I was intrigued by the V 34 whitening, I ordered the peach iced tea flavor to go with that. Since then I have purchased more… I know have a 14-year-old son, who brushes his teeth three times a day.!

  • Super great and has helped me a lot! There was a small problem with my order, that I wasn’t even upset about really but they sent me a replacement immediately and I didn’t have to return the messed up product or anything and it was all super smooth! Love this company!

  • I've brought 3 different flavours of tooth, colour correction serum and teeth whitening stripes and love all of them expecially the toothpastes, my favourite has to be the grape bubble gum but they all taste amazing & I've noticed since changing from cheap mint toothpastes that my burnt mouth syndrome doesn't flare up as much now.

  • The toothpaste flavors are out of this world amazing!! Cinnamon Donut is my favorite followed closely by Vanilla, Cotton Candy and Strawberry!! Love the electric toothbrush too!! My teeth have never been happier!! Highly recommend!

  • I LOVE Hismile I have recently got the toothbrush and three of the toothpastes then they also had a bundle 3 toothpastes for $20 and another deal for the V34 buy one get one so I made three different orders because I use to hate brushing my teeth because nothing would whiten them then I found Hismile!!! I tell everyone to buy from them!! Highly recommended

  • The customer service is useless. It takes weeks to get a reply back. Unfortunately, I was not able to get a refund on the toothbrush after trying it once and hating the rough vibration feeling against my teeth and the whiting gel does not work at all. $90 wasted.

  • First of all, the purple toothpaste didn't drastically whiten my teeth right away like the advertisement indicted. However, over time, as I used it, I could see the change. I tried a sample pack of 7 flavors and I was impressed with how flavorful they were. I ended up buying 3 full sized bottles because I couldn't decide which one is my favorite. My son LOVES the grape bubblegum. And my current two favorites are Vanilla and Red Velvet.

  • I don’t usually hype up tooth products bc they’re all the same, but HiSmile is absolutely incredible! They’ve got so many flavors to choose from and their V34 color corrector is *chef’s kiss* amazing! Shipping could be quicker, but they are coming all the way from Australia, I guess.

  • I bought this to encourage my children to brush their teeth better rather than moan about it and it’s worked so far we have 3 flavours with another on the way , I also bought the whitening strips and they actually work after 2 uses already can see a difference.

  • Hismile is one of the best companies. They make fun TikTok’s that attract customers and their TikTok’s are so funny. Their brand though, is so good. I have gotten chocolate toothpaste and it was so good. It was so good I decided to order blue raspberry too. The only reason why I give it a 4 star instead of 5 is the price. $11 for a toothpaste is a bit expensive even if it doesn’t take like normal toothpaste. Although, they do give good bundles, sales, and free stuff.

    This brand is great
  • I'm super glad I found this brand. My previous toothpastes didn't leave my mouth feeling clean, but these do and taste great as well! The toothbrush is well made, and combined I look forward to brushing time now :)

  • Love love love my HiSmile toothpaste, I ran out on holiday in Feb and immediately got irritated skin around my mouth and chin from using normal toothpaste, Hismile is effective and gentle, not too harsh and my kids love it too. Loads of flavours to chose from, I’ve also just bought their toothbrush, also brilliant 👍🏼

  • I L❤️VE L❤️VE L❤️VE HiSmile toothpaste!! I was intruduced to Wonka 🍫Chocolate flavor. I saw all the posts about it online, and had to try it. It is unbelievable!! REALLY!! So I decided to order 🍓Strawberry and 🍉Watermelon. They are BOTH phenominal!! But then I realized I could mix them...When I tell you that "I brush my teeth with CHOCOLATE COVERED 🍓🍫STRAWBERRIES!" You can believe thats EXACTLY what it tastes like. So I ordered EVEN MORE!! I'M OBSESSED!! The Blue raspberry is a raspberry puch in the mouth, SO YUMMY! The 🍌Banana TRUELY tastes like a banana, not yucky banana cany flavor, a ripe banana in your mouth!! Vanilla is DELICIOUS. 🍰Red Velvet cake should come with ice cream...it's EXACTLY like a bite of cake...Cinnamon🍩 Doughnut...omg...its a tube of doughnuts, I just know it!! But let me SELL you THIS!...I ordered a trial pack, it had Pistaccio 👨Papi as one of the samples...IF THEY DO NOT SELL/SEND ME A TUBE OF IT...I AM GONNA THROW A TANTRUM OF PISTACCIOS AT MY PAPI!!!! IT IS OUT OF THIS WORLD....PLEAASE GIVE IT TO ME OMG!!!! WHYYYYY TEASE MY MOUTH LIKE THAT? If you are having doubts....DO IT!! They are ALL so good. (If I had a complaint, it would be that 🍇Grape bubblegum tastes WAY flat, in comparrison to others) But I wanna add, it's not just yummy!! My teeth feel clean and are definately bright!! Seriously, I am 100% SOLD!! I only have 3 suggestions for HiSmile.....1) 🍍 Pineapple Soda or 🍍Pineapple Hard Candy flavor 2) If you make it, send me a tube on the house (c'mon, it was my idea, I dont ask much, its a fair trade!) 3) hire me to promote and throw samples at crowds. Seriously! (❣️OH yeah...and Send me some PISTACCIO👨 PAPI 😡❣️❣️❣️❣️❣️❣️❣️❣️❣️❣️❣️)

  • I really like this toothpaste. It smells and tastes great! The texture is lovely and it cleans well too. My mouth feels refreshed after I've used it.

  • I'll start by telling you I have autism. So tastes really affect me when it comes to toothpaste and mouthwash. I have never been able to use your average toothpaste because the mint has always been too overpowering to the point it actually becomes painful. I (admittedly) gave up on my teeth for a long time because I so afraid of being in agony whenever I brushed my teeth. And then Hismile flavoured toothpaste came a long. The first lot they brought out was Watermelon, Red Velvet, Coconut, Peach, Mango and Mint I believe. I remember seeing an AD and jumping at the opportunity to finally be able to take care of my poor teeth. I was skeptical. I had tried so many mint free toothpastes over the years but none of those brands really seemed to "Get it". There was still pain when I brushed because no matter what they said, they clearly couldn't find the balance between fresh and minty. Hismile have. I bought all the flavours (except mint) and when I first tried the toothpaste I was in awe. My life had literally changed. I know it sounds a little OTT but that is how much I was suffering having no brushing routine and no good toothpaste. Somehow there's still a freshness in every flavour (but it isn't mint?!) And it's bearable. It's a good thing. The flavours taste incredible. I've pretty much got all of their products and I will support this brand for the rest of my life because there are no alternatives and no one does what Hismile can do in my opinion. I also look forward to brushing my teeth now rather than dreading it. If you have autism and similar issues to mine with taste and texture etc, then you need this toothpaste. I'd recommend Blueberry, Strawberry and Chocolate. Hismile - thank you for making my life so much easier and helping me to take care of my teeth. Love them!

  • I ordered a sampler pack of various toothpaste flavors and wasn’t expecting the great taste and quality. After brushing with Hismile toothpaste my teeth feel clean and look brighter. The flavors are so good that I actually brush my teeth longer. Some of my new favorites include: grape bubblegum, peach iced tea, strawberry watermelon, and Wonka chocolate. If you’re thinking of trying Hismile - try starting with a toothpaste bundle and add a sampler pack of flavored toothpaste. I highly recommend Hismile toothpaste for both quality and great taste.

  • I absolutely LOVE this brand. After trying such a vast range of delicious flavors of toothpaste, I don’t know if I could ever go back. The ability to match flavors so well is also mind blowing. Such as the chocolate one. It literally taste like chocolate, and good chocolate at that. You don’t be disappointed with this toothpaste! The only downside is how long it takes to get here. But it is coming from another country.

    Just a customer.
  • I have tried all the toothpaste flavours that are available to buy in UK stores like boots and super drug and THEY ARE AMAZING. Despite the flavour, my mouth is always left with a fresh aftertaste and honestly I couldn't recommend these enough. Great for kids who hate brushing their teeth!!!

  • Have tried all the flavours of toothpaste except pastachio and love them all. Would highly recommend for people who dont like the standard mint of ordinary ones.

    Regular customer
  • I’ve been using their products for about a week now, and I found everything was better than expected!! The V34 made a huge difference on the color of my teeth. The toothpaste was just insanely good! I still can’t get over the amount of flavor they have in them while leaving my teeth feeling fresh. Lastly the electric toothbrush was a little too much for my teeth to handle sensitivity wise, but I have gotten use to the everyday setting. I would recommend everyone to at least try any one of their products.

    Received a free product from Hismile