Hismile reviews and discussion

4.6

91% of reviewers would recommend to a friend

4.6

Reviews on Hismile’s website have a higher average rating compared to reviews on Thingtesting.

Reviews mention

  • Vivid, flavorful toothpaste selection
  • Clean, refreshed mouthfeel finish
  • Gentle, sensitivity-friendly whitening
  • Mess-free, elegant pump packaging
  • Inconsistent color-corrector results
  • Occasional slow, unresponsive service
  • Some flavors divide opinions
  • Whitening powder feels gritty

Hismile earns praise in reviews for making brushing enjoyable with vividly flavored, fluoride toothpastes like Wonka Chocolate, Blue Raspberry, and Peach Iced Tea that still leave mouths feeling clean, and for gentle PAP+ whitening options that reduce sensitivity for many. However, reviews also flag slow or missing shipments, inconsistent customer service, and mixed results from V34/purple color correctors and some whitening products, plus occasional dislikes of certain flavors or a minty aftertaste.

AI summary based on Thingtesting reviews

2,293 reviews and posts

  • Hismile toothpaste

    My kids love all the different flavors and the V34 colour corrector

  • I look forward to brushing my teeth now

    I got the HiSmile mystery pack with the electric toothbrush as well as three toothpaste flavors and various tooth whitening products. The toothbrush cleans my teeth really well. I love the popcorn and cotton candy flavored toothpastes. The popcorn one is my favorite in that it tastes like caramel corn, so delicious. I ended up buying more fun toothpaste flavors too for my daughters. We are looking forward to trying them all. Of the whitening products, the one I used the most was the whitening strips and they worked well.

  • Hismile toothpaste

    So far every flavor I get I love my son and I enjoy the toothpaste and I can get him to brush with fun new flavors

  • Excellent product with extensive range

    My grandson has been using Hismile since a friend introduced him to their range. Although not cheap the product is long lasting so is good value for money. Money saving offers and bundles also help to keep the cost down There are so many flavours with new ones added regularly so always new flavours to try. My grandson looks forward to cleaning his teeth and always receives good feedback from his dentist. Great product and great idea to encourage good dental hygiene.

  • Best toothpaste ever ! Makes brushing teeth a better experience for my older kids who I used to have nag to brush them now they love it and can't wait brush them. Best purchase I've ever made

    New customer
  • Easy to use website, with a fantastic variety of flavours. Great idea for for those that hate traditional mint toothpaste.

  • Best Flavored toothpaste around!

    I love Hismile I've been using it for the last year or 2. I have autism and HATE mint toothpaste! Hismile has a small mint/menthol flavor in its formula but it's so much better than normal toothpaste. I love the red velvet and Wonka chocolate the most, but all the flavors I had have been good so far! I will definitely continue to buy and try their toothpaste.

  • This has changed the toothpaste game for me! Brushing my teeth 3x a day now just to try all the flavors - go get yours!

  • I love HiSmile. I’m 42 and everyday traditional mint gets on my nerves I can’t stand it. Now I have flavors, so many flavors.

  • The Toothpaste That Makes Brushing Fun (and Effective!)

    Love Hismile toothpaste! I received a peppermint flavor as a gift from a friend and have been hooked ever since. The whitening is fantastic, and I love the unique flavors they offer—there’s always something fun and different to try! I’ve even bought it for my friends' kids, and they’re excited to brush now that Auntie gave them ‘good’ flavored toothpaste that’s healthy. Highly recommend for anyone looking to make brushing a little more exciting and effective!”

  • Hismile Toothpaste

    We absolutely LOVE Hismile Toothpaste! We get the monthly subscription, and it’s so helpful in encouraging my children to brush their teeth as they have flavors you can’t find in stores! My kids and I look forward to it every month! I 1,000% recommend it to everyone!

  • Good priced bundle and quick delivery. The V34 purple serum initially looks quite strange but does seem to tone some of the yellow on my teeth. It’s not a permanent fix but as a temporary solution and confidence booster, it’s great. My bundle included candy cane toothpaste, tastes exactly like the mint candy canes from Christmas, feels and tastes pleasant in the mouth. On the strength of my experience I’ve now bought several other flavours as gifts for friends. Highly recommend.

  • Bleeding Gums

    I have been using my Hismile for a few weeks and my gums are already healing.

  • Amazing products! My son loved the toothpaste flavors so much he brushed his teeth 3 times in an hour. Also, the electric toothbrush works great teeth feel deep cleaned after use. Reached out to customer service and they responded quickly. I checked the products on the Yuka app and they are rated very highly. It is refreshing to use a healthy product that my family likes.

  • I have been using Hismile for a close to a year now. I love the flavors because I don’t really like mint toothpaste. I really like the coco whip and the cherry but I have tried others too. Give it a try!

  • Hi Smile are amazing 🙏

    I was so wary about trying HiSmile but I took the plunge and bought a couple of toothpastes online after falling in love with them when I found them in ‘H Beauty’. Since then Iv ordered almost every single product and I’m now part of the club. The toothbrushes are better than previous brushes Iv spent hundreds of pounds on (Iv also had friends buy them for their families based on my recommendations and they say the same. I have an autistic son who Iv battled with at teeth brushing time from the very first tooth. The flavours are incredible for children with sensory issues. He brushes his own teeth now. The whitening strips are the best teeth whitener Iv ever used too.

  • Love love love!

    I just love how much easier it is to remember to brush my teeth with all of the fun flavors offered! I can't wait to try more!

  • Fantastic toothpaste - tastes just like the flavour and the kids love it. It's even making them enjoy brushing their teeth which has always been hard to do!

  • Great tasting toothpaste

    We've tried 6 different hismile toothpastes now and have not been disappointed. Each flavour has really resembled the taste and the kids are loving brushing their teeth - which is something we've always struggled to get them to do! thank you hismile!

  • It's excellent

    No