The Folklore Company offers customized cross-stitch embroidery kits delivered straight to homes.

Sofia Magnusson

A number of brands that want to bring out our inner artist are setting up shop outside of Etsy’s orbit.

From kitsch to cool: The brands selling arts and craft products

Sora makes multi-purpose, functional towels that are made from recycled fabrics and are artistically inspired.

Banjo Robinson works to help young children strengthen their reading and writing through letters.

Nopla designs plastic-free, everyday products from storage baskets to drinking essentials, that are user-friendly and sustainable. 

Supersapiens makes a training-ecosystem that tracks glucose levels with Abbott Libre sensors.

NOWE designs modern skiwear to buy or rent.  

Fits makes 500 and 1000 piece jigsaw puzzles with unique artistic designs and a high quality signature linen finish.

Preppi offers multi-purpose emergency kits containing a complete collection of necessities from food and water to advanced tech supplies.  

Singular Society offers collections of high quality, lifestyle essentials at an affordable price using a membership subscription service. 

Machu Picchu Energy makes flavourful energy drinks with natural caffeine from green coffee beans.

Hövding sells bicycle helmets to promote safe cycling practices.

Eeyo makes ultralight carbon fiber e-bikes.

Lovevery makes products designed to create developmental experiences for children.