In their own words

At popeia we believe that basics don't have to be basic. When looking for socks, Anna and Sara found themselves buying a cheap 10-pack of black socks from a fast-fashion retailer because there was no alternative. Popeia is that alternative: High-quality basics made out of sustainable materials, that don't only look good, but also fit our values. Because with every purchase a fresh pair of socks is donated to a women's shelter.