Maybelline's 24 Hour Color Tattoo Eyeshadow is iconic for a reason. This creamy eyeshadow glides on effortlessly, delivering highly pigmented color that lasts all day. The waterproof formula resists fading, creasing, and smudging, ensuring a flawless look that holds up. Build intensity for a dramatic effect or blend for a subtle wash of color. Its convenient pot makes it perfect for travel and on-the-go touch-ups.