4.2
78% of reviewers would recommend to a friend
Liquid Death
4.2 • 2,073 Reviews
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4.2
78% of reviewers would recommend to a friend
Liquid Death earns polarizing reviews: many praise its crisp still and sparkling waters, edgy tallboy cans that help non-drinkers blend in at concerts, and recyclable aluminum packaging; others call it “just water,” note metallic or flat tastes, and dislike sweetened flavors and the recent source change to Virginia. Fans highlight flavors like Mango Chainsaw, Severed Lime, Berry It Alive, and teas (Armless Palmer/Dead Billionaire), while critics cite bitter stevia aftertaste, limited carbonation, non‑resealable cans, and inconsistent flavor quality.
AI summary based on Thingtesting reviews
I've only had their canned water, so I can't speak on their other products like their teas and sparkling drinks but I personally didn't really enjoy the experience of drinking plain water from an aluminium can.
A+ marketing first of all. It appeals to everything I am as a person--metal, thirsty, and a bit petty. But in all seriousness, I absolutely cannot stand water I buy since I live in a very rural area and get well water from an aquaphor. I tried Liquid Death on a whim because I loved the can and also prefer any other beverage like soda out of cans over bottles, and I fell in love. It's my go-to drink for running errands or road trips now. Absolutely love the water, the brand, and everything they stand for. And their bad reviews turned into songs on Spotify are absolute bangers.
3y ago
It's just water
Amazing marketing, normal product. Other than the marketing, I don't understand the hype.
As someone who went alcohol free 2 years ago, I absolutely love the packaging. One of the most anxiety inducing things for folks who stop drinking is being asked about it and especially if you put this in a coozie, it looks like a local IPA. That being said I am somewhat of a soda water connoisseur and you don't get a lot of bang for your buck here in terms of carbonation or flavors. It is less carbonated than La Croix and has very few flavor combinations compared to Poler or La Croix. Kroger brand has better carbonation and variety of flavors! I do love that it comes in a larger can, but the branding and packaging is really what you are getting for the price with these.
These ones a no for me. I've only had them at concerts, though I find myself more thirsty after having this water than not having any at all.
Love the marketing concept, but not sure I buy behind the premium price.
3y ago
I love the reason they started their company, and their product is great too. the sparkling water is SO crispy and the bubbles are so small. So good.
This is my go to when I want something healthy but not water! It’s so fresh! Mango is my fav flavor.
3y ago
While the concept is so simple (I mean it is literally just water), it has created an entirely new way for attending events and feel less out of place. Whenever I go to festivals or concerts, I know longer feel awkward holding a non-alcoholic drink. Not only that, it is pretty good water. It has always served a refreshing relief from the sweltering heat of Texas. However, it cannot receive a perfect review from me simply due to the slight metallic taste the can leaves behind. Yet in comparison to other "hipster" water companies, such as ones in boxes or filled with "extra minerals/electrolytes", it always leaves me satisfied. I will likely be found holding a can of the fiery skull, next time I go to a concert or festival and sighing in relief from the cool taste.
3y ago
i never thought i’d want to drink water out of a can but it’s surprisingly good???? i hate using plastic water bottles so this is an amazing alternative! i love when events or festivals sell it. such a great product
3y ago
This brand has some pretty cool names and art work on the cans. With that said, it has created a following of loyal customers. Marketing at its finest. Hey and the product is great too.
If you’re looking for a clean tasting water, this is it. If you want people to look at you funny and think you have a drinking problem, this is also it. It’s a great tasting water that comes in a can that looks like an adult beverage with a cool name, nothing else left to say, ha!
Tastes just like water, I’ve bought these at concerts because they sell these instead of bottled water. It’s overpriced but tastes great and keeps water colder longer than a regular water bottle would
Sorry, I don't understand this brand at all. It's water that looks like beer.
Marketing made me buy it. But really, the marketing team behind this brand is brilliant. You might be drinking water, but it’s not JUST water.
Rating: 4/5 Pros: Unique Concept: Liquid Death offers a distinct and attention-grabbing concept by packaging mountain spring water in tallboy-style aluminum cans reminiscent of energy drinks or beer. This novelty factor can attract consumers looking for something different. Sustainable Packaging: The brand's use of aluminum cans is commendable due to their high recycling rates compared to plastic bottles. This choice aligns well with eco-conscious consumers who prioritize sustainability. Premium Design: The branding and packaging design are sleek and modern, contributing to the premium feel of the product. The rebellious and edgy imagery might resonate with the target audience, especially younger consumers. Charitable Initiatives: Liquid Death's commitment to donating a portion of its profits to environmental causes and organizations focused on reducing plastic waste is a positive aspect that can appeal to socially responsible consumers. Cons: Premium Pricing: The price point for Liquid Death is notably higher than traditional bottled water, and some consumers might find it difficult to justify the cost for water, even considering the unique packaging and brand concept. Niche Appeal: While the branding and packaging might attract a specific demographic seeking unconventional products, it might alienate more conservative or older consumers who prefer a more traditional presentation. Limited Availability: As of my last knowledge update in September 2021, Liquid Death was not widely available in all regions. Limited distribution might hinder its accessibility to potential customers outside specific markets. Health Perception: The branding's emphasis on "murder your thirst" and other aggressive language could potentially raise concerns about promoting unhealthy drinking habits or perpetuating negative behavior associations. Final Thoughts: Liquid Death offers a refreshing take on bottled water with its unique packaging, sustainable focus, and charitable initiatives. It's well-suited for consumers who appreciate unconventional branding and are willing to pay a premium for a product that aligns with their values. However, its edgy marketing might not resonate with all consumers, and the pricing could be a deterrent for some. If you're looking for an environmentally-friendly and attention-grabbing alternative to traditional bottled water, Liquid Death might be worth a try.
3y ago
Honestly, one of my go-to brands for sparkling water whenever I am on the go. Crisp, fresh and perfectly bubbly.
I’ve really only had liquid death at concerts where it’s the only water offered. I don’t really love drinking water out of a can. I think the can looks awesome and my kids think it’s so fun to drink water out if what kind of looks like a beer can but for me personally I’ll only buy it when forced.
3y ago
Liquid Death is an interesting take amidst a heavily saturated market. The branding is the most interesting part of the product. It's counterintuitive to whats inside and to the brand's mission statement. However, theres a humor there and it certainly appeals to a particular audience. Side note: Went to a concert last week and noted all the people drinking Liquid Death. I told my girlfriend, "Wow, there are a lot of Liquid Death fans here!" To which she replied, "Oh! Do you think they'll make a surprise appearance!?" LMAO.