2chic Ultra Moist Shampoo brings dry, damaged hair back to life. It cleanses without stripping color and restores moisture as you lather. The avocado and olive oil infused formula silkens hair with softness and shine, while also being lauryl sulfate-free. This shampoo is vegan, cruelty-free, and infused with natural botanical ingredients, all while avoiding parabens, mineral oil, and other harmful additives.