Flore Flore reviews and discussion

Lovely cut and style. However I do not at all appreciate the whitewashing of their products in the sense that they do not identify where their cotton comes from (ostensibly from “poorer” countries) whereas they are at pains to identify their European production. Give your textile producers some credit - they have centuries of textile craftsmanship behind them!

I bought... max tee in white car tee in flore blue may cami in white esmé tank in white. ...and am not at all satisfied. They are marketed as 'basics' and I wanted to wear them everyday, but after a few wears, they look old and dingy. The material is thin and stretches, feels nice at first but the white cotton is very fragile. The flore blue was better though and felt more sturdy. The cost is extremely high for the quality you're getting, I don't recommend. Don't buy flore flore if you plan on wearing these everyday! You're just buying the brand, not the item. 1 star for their excellent branding and identity + for their costumer service. They replied super fast on instagram and came with a solution (for a problem unrelated to what I wrote above.)