After years of razor bumps from multi-blade razors, I decided to give Bevel's single-blade razors a try.
I love Bevel's mission. And their marketing made me feel seen and heard. I was so accustomed to seeing products for black men merchandised at the bottom of shelves in my local CVS. Buying grooming products always felt like a second-rate experience. And even the marketing and branding of those products didn't make me feel good about using them.
When I discovered Bevel I was immediately drawn to the simple single-razor design, sleek packaging, and the genuine story. Their razor and shave cream products worked great and I felt good about using them.
That said, I canceled my Bevel subscription a few years back because it was expensive. The company pushed their subscription package, shave kits, face washes, etc. way too much and I was tired of having to keep up with it. It ended up being easier to just go to the store to get what I needed.
I also didn't feel like my razor bumps were a big enough issue to warrant what I was paying for Bevel. And my barbers didn't recommend using Bevel to solve issues of razor bumps so it felt like I was paying more for a story than a product that was adding real value to my health and morning routines.
Overall, I would definitely be willing to try Bevel again but it would likely need to be at a lower price point or for a different product offering.