Aje is an Australian fashion brand known for its bold femininity, artisan details, and effortless transition from coastal to city style.
In their own words
Founded in 2008 by best friends Adrian Norris and Edwina Forest, Aje has become a hallmark of modern Australian style, known for its distinctive blend of structured tailoring and free-spirited silhouettes. Drawing inspiration from art and nature, the brand emphasizes artisanal craftsmanship, featuring hand-painted prints, natural fabrics, and intricate detailing in its collections. Aje's commitment to sustainability is evident through initiatives like achieving 100% traceability of all Tier 1 suppliers and striving for B Corp certification. With a global presence, including showcases at New York Fashion Week, Aje continues to captivate a diverse audience seeking fashion that embodies both elegance and edge.