September 7th, 2023

This week in tabs: Here's what's new in commerce and culture

London-based retailer, Liberty, launches a line of fragrances, posing the question, "Can a department store build its own beauty brand?"

Hailey Bieber's Rhode closes in on nearly 1 million peptide lip treatments sold.

E.l.f Beauty acquires skin care brand Naturium for $355 million. The brand was founded in 2019 by beauty journalist and Youtuber, Susan Yara.

The business of branded juice collaborations is big. Erewhon's smoothie collaborators include Summer Fridays and Hailey Bieber, with the latter selling between 1,200-1,500 everyday across the grocery store's LA locations.

DTC brands are doubling down on out of home marketing as competition to stand out heats up in retail aisles.

Lick and Heinz collaborate on a signature ketchup red paint. Tomato girl summer just became tomato girl fall.

Banza launches waffles made from, you guessed it, chickpeas.