October 1, 2025

9 Brands spotted

This week’s Brands Spotted runs from closet hacks to caffeine jolts to buzz without the booze. BopBop drops Gen Z–inspired interchangeable fits, basically the TikTok closet cheat code. Tin Can Kids reinvents the starter phone with no screens, no doomscrolling, and just enough Wi-Fi to make parents feel like geniuses. Yes Day turns skincare into family bonding (move over sheet masks and movie night), while Skin at Peace is basically therapy for your barrier. GWYN outfits women juggling calendars like Olivia Pope with better shoes. Lost Sheep Coffee fuels the grind one fair-trade cup at a time, Cove Soda keeps the sparkle going, and AGZ Drink delivers happy hour vibes without the 2 a.m. regret. SONNI, meanwhile, makes daily sunscreen feel less like homework and more like a glow-up.