March 24, 2026

15 Brands spotted

This week’s round-up of recently launched brands.

This week’s brands spotted features new brands using social not just as a billboard, but as a feedback loop. Void Energy is a nootropic energy drink for focus (not jitters). Soop is soup, but make it on-the-go—heat it, drink it, done. Beastie is turning dog grooming into a ritual, not a chore.

Also spotted: H2All is alkaline, hydrogen-rich water with a give-back angle. Yodo is single-origin Costa Rican coffee, done right. Saltyface is all-natural tanning. Beemore Drink runs on manuka honey and maca, and Piilk is RTD protein with just seven ingredients.

In beauty and wellness, Luna Daily is expanding its skin balance range, Sunryz Beauty is going after Gen Alpha, and Lona is all about 2-in-1 skincare. Dvorak Botanicals is hemp-derived THC for social settings, and Heydoh is treating soy sauce like a single-origin flex.