December 18, 2025

10 Brands spotted

Brands spotted this week reads like a good group chat. Notewrks treats fragrance like a playlist, remixing scent with mood and memory, while fel beauty leans into lip products designed to evoke love (the good kind, not the situationship kind). K+Brown and Skin Metal keep things practical, with skincare built for melanin-rich skin and simple daily protection for men and teen boys. On the food and function side, Bish Bars tackles hormone shifts one protein bar at a time, Sousa rethinks recovery with a nutrient-packed drink, and Good Gummies proves candy can be organic, vegan, and still fun. Du Sel Beauty, Portland Bee Balm, and Hula Hoop round it out with clean formulas and high-performance bodycare worth a closer look.

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