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What is Sensitive Skin Brand?
In their own words
I didn’t start this brand because I wanted to start a brand. I started it because nothing I tried ever really felt right. My skin, and honestly, the skin of so many women I know, didn’t need more products, more steps, more intensity. It needed something calmer. Smarter. More respectful. I was tired of formulas that did too much… and somehow still missed the point. So I began creating my own. Slowly, carefully, I started working with botanical oils and plant actives in a way that felt different, less about forcing results, more about supporting the skin so it could function the way it’s meant to. What came out of that process is what this brand is today. It’s simple, but very intentional. Every ingredient has a purpose. Every formula is made to bring the skin back to balance: stronger, calmer, more resilient over time. And beyond the formulas, I wanted the whole experience to feel personal. Glass packaging. No plastic. Handwritten notes. Because skincare, to me, isn’t just about what you put on your face, it’s how it makes you feel. This brand is for women who are no longer chasing trends or quick fixes. Who want something deeper. More honest. More grounded. That’s really it. Just good skincare, made with care, for skin that deserves to be treated with respect. Clean and result oriented.
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Headquarters
Tampa, Florida
Founded
April 2022Launched
May 2023Founders
Ollie Wertheim
Brand initiatives
Sustainability We made a conscious decision early on to use glass packaging instead of plastic. It’s heavier, more expensive, and more complex logistically but it reflects how we think about long-term responsibility. We produce in small batches to avoid excess, and we focus on fewer, highly intentional formulas rather than constant new launches. It’s a quieter, more considered approach. Our formulations are also fully vegan. While we don’t hold a formal certification yet, we use only vegan ingredients and are committed to maintaining that standard as we grow.