In their own words

Emerging from East London during the pandemic, Rock + Ruby knits together our founder’s passion for timeless, joy-inducing design, sustainability, and Great British quality. Rock + Ruby was created by Creative Design Director Ruby Chahal in 2021. Inspired by her mother spending endless days knitting long-lasting hats, jumpers and socks for the family (which she still wears on long, beautiful walks with her miniature schnauzer, Rocky), she created a brand that champions her belief in timeless designs and wonderful long-lasting pieces that are easy to care for and which inspire joy. “It is the most exciting thing I have done in my career as a designer. I hope you love these pieces as much as we loved making them and I’m thrilled to have you join me on our journey.” – Ruby Chahal, Rock + Ruby founder.