FFUPs reviews and discussion

4.3

80% of reviewers would recommend to a friend

Reviews mention

  • Playful packaging design delight
  • Inventive flavor lineup variety
  • Airy, crunchy puff texture
  • Generously filled snack bags
  • Inconsistent flavor intensity coating
  • Sweet chocolate flavor underwhelming
  • Texture occasionally mealy or sticky
  • Stales quickly after opening

FFUPs earns polarized reviews: many find the airy-crunchy corn puffs highly snackable with inventive flavors like Unambiguous Cinnamon Toast, Grocery Store Cheddar, and Professional Salt & Vinegar, while others say the taste skews one-note or subdued and prefer classic Cheetos. Reviewers praise the fun, fully stuffed packaging and satisfying texture, but flag inconsistencies—stale quickly after opening, mealy texture for some, uneven “flavor dust,” and divisive sweet flavors (especially Hot Chocolate).

AI summary based on Thingtesting reviews

91 reviews and posts

  • These things are addicting! The cheese doodle has definitely needed an update and FFUPS has done it! The doodle itself has a soft, airy, yet crunchy and satisfying bite to it. The different flavors are the kicker here! I wouldve never thought that a doodle can be any other flavor than cheese, but FFUPS showed me a whole new side to snacking. The Hot Chocolate and cinamon are like a desert snack that I can still have any time, but the cheddar, salt and vinegar, and Sour cream an onion are amazing savory snacks for when you need that salty hit.

  • I really enjoyed every single flavor

    Feedback

    Nothing

  • This has to be one of the best tasting snacks I've ever had! There are also so many flavors, you'll be sure to find one you like! Would highly recommend to everyone!

  • Good flavors, but not sure of the reason to exist. The Chocolate & Cinnamon flavors might make a good breakfast cereal, since milk has nutrition in it's own right.

    Feedback

    Marketing needs to call out reason to exist. Not unique among all the other snacks out there.

  • Those are so good!!! It's addictive!!! My family couldn't stop eating it!! The design is cool as well.

  • I’ve always enjoyed skinny pop but came across ffups on Instagram. The product is delicious (my favorite is cinnamon crunch), and the portion size is perfect for a mid afternoon snack.

  • Really just love everything about this brand. So far I've tried three flavors: "unambiguous cinnamon cereal", "grocery store cheddar", and "semi-historic sour cream and onion". First of all, those names. Come on. The flavors are all delicious. I can't stop eating them once I open a bag. And I'm a big fan of the fact that they're not pretending to be better for you. I want the guilt, tbh.

    Feedback

    Not much really. I loved everything. Snack size bags would be cool, though.

  • Ffups are like a snack time party. The packaging and branding is fun, inventive and simply a good time. The texture is light and satisfying. It’s unlike any puffed snack I’ve had before. And the flavor options bring a menu of choices I never knew I was missing all these years. These are the puffs of the future.

    Feedback

    The shipping box was so full that I accidentally sliced open a bag of Ffups when I was opening the package.

    Friends with FFUPs
  • Absolutely addicting! Cinnamon sugar was my favorite flavor.

  • I love the concept. A light puff snack, but with flavors that you normally don't get out of a puff snack. Eating it you dont feel bad because the snack doesnt have a heaviness to it.

    Feedback

    Keep at it with the flavors. One improvement is to make it kosher certified.