March 12th, 2026

10 Brands Spotted

Our weekly round-up of finds from Thingtesting's team.

Four years ago, Graza brought olive oil in plastic squeeze bottles to the masses. Chefs have been using these sorts of bottles to drizzle their dishes and pans with various condiments for decades, but it was the first time the format had made such a splash with home cooks. Fast forward to 2026, and it feels like every week a new brand is launching with something that's been repackaged into one of these bottles. Last week it was whipped beef fat courtesy of Talo, before that it was syrups from Motif. This week we have Drizzy, which has made a super-smooth peanut butter that can be drizzled over toast, oats, and whatever else you like.

We've also spotted collagen-infused protein bars from Good Ranger, men's underwear made from modal fabric from Atro, and a reimagining of the golf club from Golfyr — which says its set of seven carbon clubs can do everything a full set of 14 clubs can.