Your guide to new brands.

Gush

Gush

4.913 Ratings

Gush creates sustainable air-purifying paints that eliminate indoor airborne pollutants and have no toxic emissions.

Huel

Huel

3.73 Ratings

Huel offers nutritional food filled with essential carbs, proteins, fibers, fats, vitamins, and minerals that your body needs.

Zuzu

Zuzu

4.65 Ratings

Zuzu makes sparkling cocktails from 100% agave spirit and fresh citrus juice.

Soonish

Soonish

55 Ratings

Soonish sells a light, natural, and gluten-free beer made from bananas, ancient grains, and honey.

BelliWelli

BelliWelli

4.611 Ratings

BelliWelli makes gut-friendly snack bars.

Joe 2.0 Coffee

Joe 2.0 Coffee

52 Ratings

Joe 2.0 Coffee makes organic coffee with natural herbs and adaptogens to reduce stress and improve focus.

Prose

Prose

2.618 Ratings

Prose makes customized haircare with sustainable and healthy materials.

Poppi

Poppi

4.316 Ratings

Poppi makes prebiotic soda to eliminate the excessive sugar in regular sodas.

Our Place

Our Place

3.923 Ratings

Our Place makes multipurpose kitchen essentials to simplify home-cooking.

Clara

Clara

52 Ratings

Clara sells organic adaptogenic teas in compostable packaging.

Sani

Sani

521 Ratings

Sani makes high-quality, thoughtfully designed clothing and accessories inspired by South Asian fashion.

Susteau

Susteau

44 Ratings

Susteau makes sustainable hair care products using a concentrated, waterless formula.

OLIPOP

OLIPOP

483 Ratings

OLIPOP makes flavorful sparkling tonic that supports microbiome and digestive health with prebiotics, botanicals, and plant fiber.

Goodfish

Goodfish

2.73 Ratings

Goodfish creates healthy, crispy, protein-packed salmon chips.

Glossier

Glossier

4.296 Ratings

Glossier makes beauty and skincare products designed with reality in mind.

Warby Parker

Warby Parker

4.589 Ratings

Warby Parker sells quality, affordable eyewear that is available to try on at home before purchase.

Scrub Daddy

Scrub Daddy

4.523 Ratings

Scrub Daddy makes high-performance cleaning products by combining exclusive materials with fun, functional designs.

Myya

Myya

51 Rating

Myya features virtual expert consultations and fittings to deliver perfectly fit, post-surgery prosthetics and bras directly to your door.

Eterneva

Eterneva

51 Rating

Eterneva makes diamonds from ashes or hair, and provides a grief-changing journey around the process.

Herbivore Botanicals

Herbivore Botanicals

3.913 Ratings

Herbivore Botanicals offers natural, vegan, cruelty-free skin and body care products.