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Bumco makes a range of diaper-changing products.

PRIMA creates premium stress-relief products focused on wellness and backed by science.

Tower 28 sells beauty products made for sensitive skin.

Unplain makes intentional skincare products with simple ingredients.

Pretty NamNam makes a variety of savory, vegan, and crispy chili toppings from Germany.

Hanni offers exfoliating, shaving, and hydrating products and accessories including razors, shaving sets, shower holders, and more.

The Feel Studio Inc. creates genuine jeans that fit.

A Dozen Cousins crafted different flavored seasoned meals cooked with avocado oil.

Not Beer makes zero carb, zero alcohol, zero taste..."beer".

Pistakio makes pistachio spreads.

Humanrace, created by Pharrell Williams, offers gender-neutral skincare products with a sustainable refill system.

Frida makes a collection of parenting tools and accessories.

Hismile makes an at-home teeth whitening treatment without peroxide.

Osea makes a variety of skincare products featuring seaweed as an active ingredient.

Donutful makes a variety of donuts with simple ingredients and 25% less sugar.

Taika creates coffee and matcha made from adaptogens, designed to make you more productive.

Stori sells storage products designed to keep flowers and edibles safe and fresh.

Ribbon offers dishware designed to last.

Blobs makes a vegan, low-sugar chewy candy.

Pac Pac Snacks makes a range of plant-based, chewy snacks using konjac flour.