Your guide to new brands.

A Good Company

A Good Company creates sustainable and elegant everyday products which does not compromise on design.

Plant People

Plant people is unlocking centuries of botanical intelligence with cutting edge technology, science and research.

Karst Stone Paper

Karst creates beautiful stationery products for the home & workplace, using sustainable, alternative materials.

Organic Basics

Organic Basics makes underwear, activewear and everyday apparel with a core focus on minimizing their environmental footprint.

Simply Straws

Simply Straws offers simple solutions to reduce single-use plastics through our reusable straws, utensils, and drinkware.


Prima is a best-in-class, purpose-driven holistic wellness brand elevating hemp-based CBD and functionally innovative botanicals.

State Bags

Give, back, pack? STATE makes bags for work, travel, gym, and play.


Standing desks to keep you moving? Fully has the best standing desks, chairs, and ergonomic furniture.


Style driven by a social purpose? SOKO is an ethical jewelry brand and manufacturing platform.


Always synonymous with beauty and sustainability? Davines makes hair and skincare products.

Public - Supply

Writing essentials in support of public school arts? Public - Supply's mission is to support creative work in US public schools. 25% of net profits go to high-need classrooms focused on creativity.


Leading a movement for clean beauty? Beautycounter is a clean cosmetic company.


Wellness is our greatest luxury? BEAR is an Australian brand that makes natural skincare and vitamins.

Unscented Co

Exclusively unscented all natural products? Unscented Co makes home and body care essentials, shipped to your doorstep.

The Dot

Experience time in a completely new way? The Dot is a motorized smartwatch that uses braille.


Transparency, ethical manufacturing and sustainability? Arnsdorf is a modern womenswear brand.

Tony's Chocolonely

Making chocolate 100% slave free? Tony's Chocolonely is a Dutch confectionery company focused on producing and selling chocolate closely following fair trade practices.


The world’s first compostable phone case? Pela develops phone and airpods cases made of environmentally sensible materials.


A plastic-free period? Dame makes period products and have developed the first reusable tampon applicator.

Stumptown Coffee

Responsibly sourced coffee? Stumptown Coffee Roasters is a coffee roaster and retailer based in Portland, Oregon.

Navigate newness. Go beyond the packaging.
What’s new? What’s good? What’s interesting?